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11 Best Buyer Intent Data Tools to Drive More Qualified Leads  

Only B2B

Enter B2B intent data, a revolutionary concept that empowers B2B marketers to predict when their prospects are most likely to make a purchase. Account-based marketing (ABM) and data-driven marketing are on the rise. Turn to buyer-intent data tools, and you will gain that edge—the competitive edge. Absolutely.

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How ZoomInfo’s Data, Intent, and Unique Signals Empower Customers to Stay Ahead in 2025

Zoominfo

Its why were thrilled to be named a leader in both The Forrester Wave: Intent Data Providers For B2B, Q1 2025 and The Forrester Wave: Marketing And Sales Data Providers For B2B, Q1 2024. Beyond the Basics Intent data has long been a powerful tool for identifying accounts showing interest in your offerings.

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How to Leverage Intent-Based Marketing to Target Right Leads

Only B2B

Intent-based marketing delivers this level of personalization. However, the benefits of intent data go beyond user experience. What are Benefits of Intent-Based Marketing 1. Improved Customer Engagement Intent data allows you to create highly personalized experiences. Let’s dive into the key advantages.

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How to Identify Ideal Customer Profiles (ICPs) Using B2B Intent Signals: A Step-by-Step Guide

Only B2B

Capturing Intent Data from Multiple Sources Identifying real-time buyer interest isnt straightforwardit requires a multifaceted approach. Relying solely on one data source is incomplete and can mislead you. To get a complete picture, collect intent data from both first-party and third-party sources.

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Contact vs. Company Intent Signal Data

Contact and company intent data both have their advantages. Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs.

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How VAIS Helps in Customer Segmentation: Data-driven Audience Targeting

Valasys

By coordinating Account-Based Marketing (ABM) initiatives with a data-driven methodology, Valasys AI Score (VAIS) provides a ground-breaking method of client segmentation. This guide examines how VAIS and intent data work together to help businesses prioritize high-value prospects, efficiently nurture leads, and increase conversions.

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Using Data Enrichment & Account Intent Data to Spur Engagement

LeanData

The bottom line is better data empowers you to reach your growth objectives more efficiently, freeing up your scarce resources to fuel even greater scale. . Two important considerations in bettering your revenue team’s data are data enrichment and account intent data. What is B2B data enrichment?