Content Standard

MAY 22, 2016

For the first time, advertisers focused their strategies on selling techniques that relied upon methods such as motivational research, demographic targeting, and generational marketing. Overall, the annual advertising industry billings grew from $5.7 And TV wasn’t the only industry feeling the pressure of transformation.

Enterprise Management 62

Enterprise Management Banner Ads Television marketing Banners 62

Content Standard

MAY 22, 2016

For the first time, advertisers focused their strategies on selling techniques that relied upon methods such as motivational research, demographic targeting, and generational marketing. Overall, the annual advertising industry billings grew from $5.7 And TV wasn’t the only industry feeling the pressure of transformation.

Enterprise Management 42

Enterprise Management Marketing Strategy Marketing & Strategy Paid Search Agency 42

KoMarketing Associates

DECEMBER 20, 2018

Keeping on top of the trends and innovation in and around our industry is one of the most important tasks we can do for our clients and selves professionally. We are fortunate to work in an industry where there are so many talented individuals and organizations willing to share their learnings and experience. From Ryan Young.

Paid Content 121

Paid Content Top of Funnel Doubleclick Ideal Customer Profiles 121

The Lead Agency

MARCH 15, 2018

As interest in Bitcoin grew, investors and researchers around the world began to pay attention to the underlying value of the Blockchain technology itself. The decentralisation of services like digital advertising may also radically derail existing behemoths such AdNexus and DoubleClick. Market Research. Email Marketing.

Advertising Agencies 89

Advertising Agencies Advertisements Advertising Paid Search Agency 89

Choozle

MARCH 2, 2024

This necessitated leveraging the cookie framework but applying it to the domain of the enabling technology, such as DoubleClick. The new wave of US legislation breaks away from the traditional position held in the industry that data is separated between digital and analog.

Advertising Agencies 52

Advertising Agencies Enterprise Management Paid Search Agency Advertisements 52

QuanticMind

NOVEMBER 27, 2019

According to the latest Forrester research , end-to-end B2B conversion rates are 0.75% on average. It integrates with Google Analytics, Google Ads, and DoubleClick Search. Competitive intelligence is the ability to monitor your marketing performance compared to other major industry players. Competitive Intelligence.

Marketing Attribution 52

Marketing Attribution Enterprise Management Top of Funnel Work Management 52

Hubspot

APRIL 18, 2012

Which is why today at the Ad Age Digital Conference, Google, partnering with the industry and supporting the IAB's Making Measurement Make Sense (3MS) coalition, has launched the new Brand Activate Initiative , "an ongoing Google effort to address these challenges and re-imagine online measurement for brand marketers." Google thinks not.

Advertising Agencies 28

Advertising Agencies Doubleclick Advertisements Advertising 28

Buzz Marketing for Technology

JULY 24, 2008

As a quick follow-up to last weeks post about the change in newspaper readers habits my favorite research web site Emarketer.com posted this chart today which shows that more than a quarter of respondents to a recent survey said they are reading print newspapers less often. What is going on, and what does it mean for our industry?

Case Studies 100

Case Studies Emarketing Advertising Agencies Conference 100

readwrite

JANUARY 9, 2013

This dirty secret is hardly unknown within the industry: Most advertisers, big and small, engage in it. ” Taplin characterizes the industry as see-no-evil, hear-no-evil. “It’s been part of the industry since day one, right? But the general public has been relatively in the dark. So I know it’s possible.”

DMCA 40

DMCA Advertising Agencies Peer-to-peer Google 40

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. DoubleClick got 1.7%

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100