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Integrating Content Across Your Enterprise

ClearVoice

Aligning your content strategies across support, sales, and marketing creates a seamless journey for your customers. Accelerate Growth with Sales Enablement Content Content does more than just inform; it persuades, engages, and closes deals. And more than half also struggle to effectively distribute the content they do create.

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How a Common Content Strategy Unites Marketing’s Different Natures

Contently

I recently wrote about the many natures of marketing , including brand awareness and short-term sales activation (or lead gen, as we B2B marketers call it) and the role of content within an overall marketing strategy. Short-term activation campaigns and sales programs were successful in most of the cases. What exactly happened?

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How to Create an Editorial Calendar That Drives Results

Contently

How Contently can help: With Contently, you can keep your team on target by clearly documenting your content goals and strategy. Our competitive analysis tool lets you dive deep into your competitors’ domains, grabbing insights from data points such as format, topics, and tone. Establish responsibilities early.

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How to Build Your First Agile Team Charter

Marketing Insider Group

Succinct: This document should contain up to a maximum of 10 team rules that the members can know well. Dynamic yet dependable: This is a living document. Accessible: Word documents or PDF files on your computer don’t make good team charter formats. The team charter is a living document. Image from [link]. Accessible.

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The Definitive List of Black Friday, Cyber Monday & Holiday Season SaaS Deals

SendX

He had been noticing a recurring spike in online sales on the Monday following Thanksgiving. billion in sales, up nearly 18% on last year, which would make it the biggest online shopping day in the U.S. is a sales automation platform that allows users to both prospect and send automated email campaigns. Deal - Buy cux.io

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Why you should sell your ebook on your own website

ConvertKit

There’s a critical step between “I’ve created an ebook” and “I made a sale!”. Before we get into the nitty-gritty of making your ebook success story come to life, we need to consider the distribution elephant in the room. Being in charge of the simple distribution also makes it easier to fix issues or make updates quicker.

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The Definitive List of Cyber Monday SaaS Deals

SendX

He had been noticing a recurring spike in online sales on the Monday following Thanksgiving. billion in sales, up nearly 18% on last year, which would make it the biggest online shopping day in the U.S. is a sales automation platform that allows users to both prospect and send automated email campaigns. Deal - Buy cux.io