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The 50 Best Startup Tools For 2021

Marketing Insider Group

To build or grow a startup in 2021, you need to invest in tools that can help you optimize, automate, and improve every working part of your business – from sales and marketing to employees and customers. In marketing alone, you have over 8,000 tools to pick from. Marketing Tools for Startups. Kissmetrics . AnswerThePublic.

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8 key tips for marketing to existing B2B customers

Tomorrow People

When it comes to B2B marketing, businesses often focus on customer acquisition. But what if you already have a decent customer base? But with our efforts so consumed with converting new leads, it can be easy to lose sight of the fact that marketing to existing customers calls for a separate strategy. Evolve your offering.

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Ontraport Empowers Entrepreneurs to Create Web Apps Without Code

Ontraport

December 2, 2021 — Ontraport , the leader in CRM and marketing automation software for SMBs, today announced its new Dynamic Content Management System (CMS), a feature that makes it possible for businesses to create their own web applications to better serve their customers — without coding. SANTA BARBARA, Calif.

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B2C Marketing Automation and 5 Top Software Tools to Power It

Hubspot

Any B2C marketer can attest to the total relief that comes right after setting up successful email automation. From text reminders to cart abandonment emails to multi-channel campaigns that span social media and in-app messaging, B2C marketing automation marries the power of personalized messaging and hands-off marketing.

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Ontraport Empowers Entrepreneurs to Create Web Apps Without Code

Ontraport

December 2, 2021 — Ontraport , the leader in CRM and marketing automation software for SMBs, today announced its new Dynamic Content Management System (CMS), a feature that makes it possible for businesses to create their own web applications to better serve their customers — without coding. SANTA BARBARA, Calif.

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Increase Customer Retention & Renewals with HubSpot Service Hub and HubSpot Sales Hub

SmartBug Media

Your product is amazing, and you’ve nailed down your niche market. Customer retention strategies like educating and great customer service will increase customer loyalty. Now it's time for the true test of your hard work: scaling effectively. So ask yourself and your leaders, “What is growth?” Does growth mean acquiring new customers?

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Cleaning up the confusion in marketing ops job postings

Martech

I recently was on the job market in search of a new opportunity. As I was reviewing various job postings, I saw ample evidence that there’s plenty of confusion regarding what marketing operations means. There were also marketing technology positions that were almost exclusively marketing automation and CRM administration.