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Top 50 Global Thought Leaders and Influencers on Education 2024

Thinkers360

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined! Hernan Huwyler, MBA CPA IE Law Shool Contact Prof.

Education 123
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Google’s cookie deprecation: An essential marketing playbook for the post-cookie era

Martech

Data hygiene is more than just cleaning and organizing your customer data. All this helps in data accuracy and more effective segmentation that can benefit from identifying inactive or less engaged customers for re-engagement campaigns. Be proactive and put this into practice.

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Email is not dead: Why you need to seriously consider pivoting to first-party data

Liveintent

” For many consumers, email is a portal to the rest of the web — offering a customized inbox of opt-in content from publishers, brands, coworkers, family, and friends. .” This means they’ll have to find a new way to identify, track, and target customers across the web. That’s where email comes in.

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Top 50 Global Thought Leaders and Influencers on Security 2024

Thinkers360

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, and content among our opt-in community with over 100M followers on social media combined! Hernan Huwyler, MBA CPA IE Law Shool Contact Prof.

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A Look at the Colorado Privacy Act: Predictions on the Future of User Data Protection

Convert

This past July, Colorado passed the Colorado Privacy Act (CPA) , making it the fourth state to enact comprehensive privacy legislation in the US, after California, Nevada, and Virginia. Colorado CPA. Right to opt-out of behavioral advertising. Right to opt-out of sales of personal information. Nevada SB220.

Act-On 98
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The Three Marketing Trends You Need to Know in 2020

Martech Advisor

Learn More: Bringing Technology to the Forefront of the B2B Customer Experience. Along with the growth in social media, the 2010s saw an exponential increase in direct-to-consumer (D2C) brands, including Warby Parker, Dollar Shave Club and Glossier, as well as Rakuten Marketing customers, Purple and Simple Contacts, among others.

Trends 89
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How D2C healthcare marketers can stay flexible in 2021

Liveintent

Healthcare marketers, in particular, have a big opportunity to diversify their marketing mix to educate customers about new telehealth services and prove their value during tough financial times. “CPM, CPC, and CPAs are going to go up. Unlike Facebook, it’s opt-in, addressable, and one-to-one with the consumers.

ROAS 62