6 SEO KPIs Every Search Marketer Should Know
Hubspot
OCTOBER 26, 2020
Cost-per-click (CPC). Cost-per-click (CPC) is the amount that you'll pay for each click on your ad. You set your CPC at the maximum price you are willing to pay per click on your ad. He adds, "Average CPC is a KPI that can also be used to capture content strategy gaps. Paid Search KPIs.
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