Marketing Insider Group

AUGUST 18, 2015

In this episode we discuss the goal of content marketing, content platforms, and the most important analytics. Below are a few highlights from our conversation: TechnologyAdvice: When should a company start to look at content marketing? That’s content marketing. I actually love small businesses.I

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Martech Advisor

MARCH 17, 2020

While VPN has been primarily used for watching free streaming, unblocking geo-restricted content, marketers can use this technology to enhance their marketing efforts. For marketers, it's essential to understand the behavior of their target audience. It is another way marketers can benefit from a VPN.

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P2P Privacy Protection Internet Marketing Eye-Tracking 53

LEADership

NOVEMBER 25, 2014

We have been talking about B2P (Business to Person), P2P (Person to Person) and H2H (Human to Human) as the changing face of marketing. What’s common to all of these is the fact that marketing is done Brain to Brain. Interesting evolutionary spin on B2B marketing! It’s important to remember this as marketers.

B2B Marketing 40

B2B Marketing Marketing Management Demand Generation Agencies P2P 40

Adobe Experience Cloud Blog

APRIL 21, 2014

William Tyree, CMO of RingDNA, suggests that marketers examine historical data and start benchmarking future channels, campaigns, and sales people to your P2P index. Content Marketing as a Media Product. Content Marketing is not new, but people are still innovating with content. That’s a 3.2%

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LEADership

SEPTEMBER 15, 2015

The B2B mindset has traditionally been different, but it’s changing now with the increasing emphasis on B2P (business to people) or H2H (human to human) or P2P (person to person), or whichever acronym catches your fancy. Content marketing is one of the most effective ways to show your audience the value that you bring.

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ClearVoice

OCTOBER 9, 2018

In major cities, content marketing agencies often define and hone their practice areas, core competencies, and the industries in which they specialize. It’s common to see firms branding themselves into one niche: hospitality PR, or tech PR, or style and fashion influencer marketing. I am not a media buyer.

Buzz 49

Buzz Advertising Agencies Paid Search Agency Business 49

Marketing Insider Group

JANUARY 2, 2013

As we look back on 2012, I think the award for biggest buzzword for the year should go to Content Marketing. Plus, content marketing has been around for a long time, especially in B2B high-tech marketing. 10 Steps to a Building a Successful Content Marketing Strategy. The new buying process.

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Directive Agency

JUNE 24, 2019

P2P Interview with Ashton Meisner. Blake Recorded : And now it’s time to switch from a B2B mindset to P2P, that is Peer to Peer. Blake Emal : Okay, this is P2P, Peer to Peer, where we are talking today with co-worker Ashton Meisner, who sits right next to me at Directive. Cyrus Shepard : No clue, no clue.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Directive Agency

JUNE 24, 2019

P2P Interview with Ashton Meisner. Blake Recorded : And now it’s time to switch from a B2B mindset to P2P, that is Peer to Peer. Blake Emal : Okay, this is P2P, Peer to Peer, where we are talking today with co-worker Ashton Meisner, who sits right next to me at Directive. Cyrus Shepard : No clue, no clue.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Biznology

FEBRUARY 13, 2014

Remember, B2B is really P2P—that is, “person to person,” so post a variety of content to engage and entertain your audience. B2B Marketing Blogging Content Marketing Slider Social Media Marketing B2B Facebook Mark Twain marketing social media' Don’t be that guy—either on social media or in real life.

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Webbiquity

DECEMBER 16, 2014

Writing that “Today B2B marketing departments are developing more visual content such as images, web video, infographics and Slideshare presentations,” Jonathan Pavoni demonstrates how to use Slideshare to “repurpose content, capture prospects’ attention, and drive additional leads into the sales funnel.”

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Social Media Social Marketing Work Management Media 100

Biznology

FEBRUARY 12, 2013

Not so much Peer-to-Peer (p2p) but PR-to-Peer (PR2P*). All you do is make it as easy as possible but sharing your content not only on your own site and blog but also across Facebook, Twitter, Tumblr, Google+, LinkedIn, Pinterest, and even reddit, digg, Newsvine, YouTube and anywhere else. What Fuels Social Media Marketers?

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Social Media Social Marketing Peer-to-peer Work Management 80

Directive Agency

JULY 8, 2019

At the end, we have a special interview with one of our employees here at Directive as well as part of the P2P, the peer to peer segment, so, please stick around. I’ve seen this theme come up over and over again, and it’s kind of like, do you need content marketing? P2P Interview with Jonathan Verstegen.

Video Marketing 40

Video Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

At the end, we have a special interview with one of our employees here at Directive as well as part of the P2P, the peer to peer segment, so, please stick around. I’ve seen this theme come up over and over again, and it’s kind of like, do you need content marketing? P2P Interview with Jonathan Verstegen.

Video Marketing 40

Video Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 40

Webbiquity

OCTOBER 8, 2019

B2B marketers therefore need to create content for multiple stakeholders at every stage of the buying process : turning contacts into leads, leads into sales prospects, prospects into customers, and—ultimately—customers into brand advocates. One Key Similarity. Instead, tell a good story.

Enterprise Management 233

Enterprise Management Work Management Marketing Management B2B Marketing 233

Online Marketing Institute

DECEMBER 9, 2009

JemimaAlmeida Creating customer blogs would be great for all B2B websites biodenticaldoctor Michelle the tips which you have mentioned here about B2B search marketing are very true and result oriented. Most B2B websites I've seen push for P2P engagement which kind of goes along with the longer conversion cycle. Thanks for sharing.

Search Marketing 40

Search Marketing Online Marketing Work Management B2B Marketing 40

Single Grain

SEPTEMBER 16, 2022

Users can send files in a copy-protected way, hence enabling actual P2P transactions without intermediaries. The rules of agreement between the peers in the network determine the state changes on the state machine or blockchain : All data here are globally accessible, but the existing data cannot be edited or changed.

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Convince & Convert

SEPTEMBER 15, 2011

I like to think of the acronym B2C and B2B as really being more like P2P now, people to people. It’s like the whole essence is about leveling out the playing field, if you will, so that brands, businesses of all sizes literally can friend their customers and prospects.

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Convince & Convert

SEPTEMBER 20, 2010

Content marketing is a whole 'nother beast, and that's what Twitter is perfectly suited for, even for most businesses. It's P2P and ONLY “personal&# brands exist in my Twitter stream. I guess I&# m seeing a little too much FUD in your recent posts, which is a consultant marketing strategy I loathe.

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LEADership

AUGUST 20, 2013

The buyer is looking for vendor comparison data, competitor pricing charts, product/service features Vs. benefit matrixes, and other holistic market intelligence. Your organization is B2B but your buyers still care about P2P (person-to-person)—don’t treat them like they are just a number in your prospect list. It’s not about YOU.

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