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The 10 Best Webinar and Webcasting Tools

Webbiquity

Email will likely be your primary medium for driving registrations. If not—consider co-presenting with an outside expert, industry analyst, or customer (for lower-half-of-the-funnel webinars). A flexible video communication tool for webinars, product demos, customer training, team meetings, and online courses. WebinarJam.

Webcast 363
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Report: Why Demand Marketers Should Expand their Focus Beyond the Lead

The Point

Email, as one example, plays a very different (and less dominant) role in the marketing mix than it did only a few years ago, having migrated from acquisition to nurture and customer marketing. To download the SiriusDecisions report (free download, registration required), click here. Email is very much alive.

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The Data Will Bring Us Together: Relationship Therapy with Sales and Marketing

DiscoverOrg

Sales uses a CRM … but the marketing automation system might not integrate. This co-dependent relationship may be on the rocks – but it’s not doomed for failure ! Creating the Ideal Customer Profile. Both Sales and Marketing need to be on the same page when developing the Ideal Customer Profile (ICP).

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Learn How Commitbiz Improved their Sales Efficiency with LeadSquared

LeadSquared

The CRM has also played a critical role in our decision-making with its advanced reports and analytics.” . Commitbiz loves LeadSquared for its: Custom Reports . Before LeadSquared, the consulting firm used an in-house basic CRM to enter leads and maintain customer data. Generating Custom Reports No Longer a Headache.

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Challenges in Not Using Leads in Your CRM: Data and Process

Capstone Insights

Last week I professed my love for only using contacts and accounts in CRM (and my disdain for using leads). Data is focused on how an organization manages and structures its CRM data and process is focused on how people use and interact with a CRM. Also, what if a company is simultaneously a partner and customer?

CRM 45
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How Digital Marketing Can Replace Manufacturing Trade Shows

SmartBug Media

Your manufacturing company can host a webinar, or you can bring in other industry players to co-host a webinar in place of a trade show. For example: Integrations available (does it connect with your CRM?). Registration interface. Do you want to invite your existing customer base? How many presenters it supports.

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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

HubSpot (#INBOUND2023) HubSpot is a leading B2B SaaS Customer Relationship Management (CRM) platform trusted by several agencies worldwide. It helps you manage all your sales and customer relationships in one place. It is globally recognized for its Customer Relationship Management (CRM) software solutions.