What You Can Learn From Taylor Swift’s New Album Instagram Teaser Campaign
Convince & Convert
OCTOBER 23, 2014
You have more than your fair share of opportunities to generate buzz and publicity for your new album. This involves a big reveal followed by a series of engaging content that drives buzz and reminds fans that a new product is coming, or event is happening, etc. Image via BigStockPhoto.com. Life is good, right? But, not Taylor Swift.
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