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Enterprise IT remains bright amid gloomy tech spending forecast

Martech

Gartner has cut its forecast for growth in worldwide IT spending by more than 50% from just a few months ago. However, enterprise spending on software and services is expected to remain strong. It’s good to see businesses remain committed to long-term goals even as the economic picture worsens. Why we care.

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Customer Engagement Software and Strategies for Enterprises

TrustRadius Marketing

Effective customer engagement is essential for any business. Large enterprises have more resources than smaller companies but need to engage their audience on a larger scale. We’ll explore the features and strategies your enterprise should consider for customer engagement. Customer Engagement Features for Enterprises.

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2022 Outlook is Upbeat for B2B Tech Marketers

Webbiquity

The 2022 IT spending forecast is bright for B2B technology marketers. One downside is that “More than 40% of businesses expect shortages, price increases, shipping delays, and logistical issues.” ” But that is potentially good news for vendors that are able to deliver and keep price increases in check.

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2021 State of Sales Forecasting Research Finds 68 Percent of Companies Miss Their Forecast by More Than 10 Percent

InsightSquared

Industry-first Benchmark Study from InsightSquared and RevOps Squared Reveals Top Avenues for Boosting Forecast Accuracy include Improved Data Quality, Increased Sales Rep Accountability and Automation . Only 25 percent of companies report their sales reps, those closest to the deals, are involved in the forecasting process.

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The Complete Guide to Workforce Management

Televerde

Smart company leaders know that in order to attract and retain sustainable talent —plus derive the most value from their time, knowledge, and effort—they must have a well-designed workforce management strategy. But what does a workforce management strategy actually entail? What is Workforce Management?

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What is Data as a Service (DaaS)?

Zoominfo

Software as a service, commonly called SaaS, refers to subscription-based, centrally hosted platforms and services that allow you to do all of those annoying manual tasks that, if left to your own devices, could take all day to complete. That’s shorthand for data as a service. We all know about SaaS. But what about DaaS?

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

Customer Engagement Software can help you improve your customer interactions and support performance. In this guide, we go over some important pricing aspects for customer engagement software. We’ll also explore software with free features and Top Rated products on TrustRadius that can help you improve business outcomes.