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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? What’s the key to generating more inbound marketing leads?

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7 Ways to Use Social Media to Rock Your Next Event

Hubspot

If you are, have you thought about your social media strategy? After you secure your event date(s), the next step is to plan your social media strategy to give your attendees and audience the best experience possible. Tip #1: Create a hashtag. When registration opens, announce it using your social presence.

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The Ultimate Inbound Marketing Glossary

SmartBug Media

I remember my first marketing job like it was yesterday. My boss, the marketing director at the time, asked me: “Do you know what inbound marketing is?”. I knew marketing was about branding, sharing product information, and understanding consumer psychology. My boss told me about inbound versus outbound marketing.

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Getting REAL Social Media Numbers & How to Host Successful Webinars w/ @DanZarrella [@InboundNow #21]

Hubspot

Dan Zarrella , social media scientist, author, and speaker, joins us for another exciting episode of Inbound Now, HubSpot's Social Media and Inbound Marketing Podcast ! Dan is our internal social media scientist here. In this episode, we chat about: Becoming a social media scientist.

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5 Steps to Creating a Long-Term Content Strategy in 2019

SmartBug Media

Check out HubSpot Academy’s free Business Blogging Strategy course. Promote Your Content Often via Social Media in a Fresh Way. Simply put by content marketer Salma Jafri, the mantra of smart marketers is “ create less, promote more. ”. If you fail to promote your content , don’t expect it to perform well.

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The Ultimate Checklist for Integrated Marketing

Hubspot

Successful inbound marketing requires a hand in a number of different marketing channels, from blogging , to social media, to email, SEO, PPC, and even live events. Here are 8 ways you can give your marketing more leverage with a more integrated approach to the channels you're likely already working with.

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Tried and True Techniques for Fusing Offline and Online Marketing

Hubspot

The quest to become completely reliant on inbound marketing is easier said than done. The truth is, not everything can always be perfected online alone -- but you should still make an effort to fuse your online and offline marketing to get the most out of all your marketing campaigns. Implement Hashtags.