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10 Reasons why you should have an active business blog

Biznology

Blogs have been around for quite some time now. Although they were not widely used by businesses at their conception, they have been around since the 1980’s and 1990’s. Business blogs just started to go mainstream about 10 years ago. Here are 10 reasons why you should maintain a blog for your business: Blogging is easy.

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Starting a Blog for Your Business: Checklist

Sharpspring

But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Clearly understand your primary reason for starting a business blog in the first place.

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How are business blogs making out?

Anything Goes Marketing

Here are some options for companies who want to blog: If an executive says "I want to blog" make sure that they understand what they're getting into. This may mean setting up a document that outlines what they can and cannot talk about as well as the frequency in which the blog should be updated (eg: once a month).

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Checklist: How to Start a Business Blog

Hubspot

So give them the option to subscribe to your blog via email. You’ll be surprised that many people will still prefer this over RSS. RSS – This is a standard feature for blogs. You can take it one step further and make it even easier by just taken the RSS image icon and hyperlinking it to your RSS URL.

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3 Ways to Transform Your Blog Into a SEO Machine

Convince & Convert

While this may be perfectly fine for a family event or a toddler that doesn’t know the difference, who wants to put time and effort into a business blog if readers aren’t showing up? I prefer to export them to Excel, get rid of unnecessary columns, rank them from most to least popular, then save the document for easy reference later.

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17 Google Marketing Tools You Should Be Using

Hubspot

Here they are: Google Docs for Word documents. Consider using them to share and collaborate on marketing data analyses, ebook or blog post drafts, marketing or SlideShare presentations , or surveys and polls. Once set up, you'll receive either email alerts or results via RSS whenever these phrases have been mentioned online.

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Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

You could do the same thing with the number of downloads of a PDF document from your site. B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card?

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