Webbiquity

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? Which online tools are most helpful for PR pros? ‘Loser.

PR 100

PR Tools Tips Blogger 100

Webbiquity

SEPTEMBER 1, 2010

Social media has fundamentally altered the practice of public relations. And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. How Is PR Changing?

PR 100

PR Marketing Automation Services Blogger Eloqua 100

KoMarketing Associates

MARCH 7, 2013

It’s no secret that social media is an important channel of digital marketing. For B2B marketers, there are endless opportunities for leveraging social media platforms and strategies. Twitter in particular proved to be the strongest performing platform for generating leads through social media.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Convince & Convert

MAY 16, 2013

I’d like to let you in on a secret that most PR pros don’t think of: . It’s completely under-appreciated as a PR tool. After all, when you do things that other PR pros don’t think of doing, or don’t know to do, it puts you that much further ahead of the game, right? It’s a win for you and for your clients.

PR 152

PR Google Press Public Relations 152

Webbiquity

APRIL 5, 2010

Interactive PR, sometimes called social PR, is a combination of search-optimizing press releases, creating social media releases through tools like PitchEngine , blogger outreach and the use of social media to promote company news and announcements. Blogger Outreach.

PR 100

PR Blogger Outreach Best Practices 100

Convince & Convert

JULY 20, 2010

About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research. Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Optinmonster

DECEMBER 21, 2023

Its goal is to get the potential customers excited about buying your product. They give potential customers a glimpse of what’s about to come and keep them waiting excitedly till the launch date. Remember Elon Musk’s pre-launch hype about Tesla Cybertruck? It should announce what your product is about and when it’s launching.

Campaigns 89

Campaigns Ad Building Planning Paid Search Agency 89

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. First, figure out how you’re going to be social, and then worry about how you’re going to do social. Create a social media steering group (cross-functional) for your company.

Social Media 136

Social Media Media Paid Search Agency Video Marketing 136

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Sessions start October 5.

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

SEPTEMBER 21, 2010

There’s been a bit of news about it recently. However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Sprout Social

APRIL 13, 2017

Here are some tips to help you determine how much to pay influencers. Think about what you are looking for the influencer’s audience to do as a result of the collaboration. To gain social followers? Similarly, think about what your brand would otherwise pay for creating the same type of content with the same ROI.

Social Media 96

Social Media Media Advertising Agencies Word of Mouth 96

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

JULY 28, 2010

Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. You can be helpful, too.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Convince & Convert

MARCH 23, 2010

Remember that EVERY page on your blog could be the “home&# page, so it’s imperative that your branding remain consistent, that you use a tagline to explain what your blog is about, and that you use state indicators to cue visitors as to where they are in the site structure. Second, try to make each post about one thing.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. However, for marketers, a social media address is insufficient to manage that channel.

Social Media 124

Social Media Work Management Marketing Management Media 124

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. What about you? First – What are the objectives?

Social Media 158

Social Media Media Paid Content Work Management 158

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Forrester Research shows that from 2009-2014, U.S.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

JULY 15, 2010

When it comes to creating a social media strategy , there is one, often overlooked piece of the puzzle that falls through the cracks. I work with clients to create communication plans and digital strategies that usually include some form of social media. The who is doing what piece of the puzzle.

Social Media 142

Social Media Paid Content Media Act-On 142

Optinmonster

MAY 11, 2023

Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more. The nice thing about content marketing is that it can be very cost-effective. Let’s look at some specific tips for promoting your website through content marketing.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Optinmonster

MAY 16, 2023

While on-page SEO focuses on optimizing elements within your website, such as content and meta tags, off-page SEO involves activities on other websites, such as link building , social media marketing , and content marketing. Social Media Marketing Popular social media platforms websites have some of the highest domain authority sites.

SEO 77

SEO Lead Scoring Lead Ranking Link Building 77

Biznology

JANUARY 17, 2011

Several months ago, I met up with Mike Moran in New York and we were chatting about search. I told him a little bit about what my company, Abraham Harrison , does, and then we started talking about search. Instead, I threw myself and my agency into blogger outreach and social media marketing.

Social Media 80

Social Media SEO Advertising Agencies Media 80

ClearVoice

APRIL 25, 2022

Adding information on social media platforms to encourage users to visit your site? You can also take your knowledge and expertise and share it with others as a guest blogger, especially as a guest blogger on a high DA-ranked website. Even better news is that there are plenty of opportunities available to guest bloggers.

Link Building 98

Link Building Ad Building Lead Scoring Lead Ranking 98

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Track your media contacts. Schedule follow ups.

PR 40

PR CRM Public Relations Blogger 40