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Measuring Marketing Success

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our Movers and Shakers podcast. Luci: V12 has already driven some really powerful changes in the home retail vertical. Luci: V12 has already driven some really powerful changes in the home retail vertical. These numbers are astounding.

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2021 New Mover Trends Report Overview

Porch Group Media

Unpacking 2021’s New Mover Trends. New mover marketing has been the same for years and marketers have been working with insights into how moving trends impact consumer purchasing behavior largely sourced from research 10 years and older. Our 2021 edition focuses on various characteristics and decisions new movers make.

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6 link-building myths and truths by Internet Marketing Ninjas

Martech

In an ideal world, other websites within your vertical would link to you – it’s a natural fit. Stretching the relevancy gap when looking for link opportunities is often needed in competitive verticals in order to achieve high-quality links on a consistent basis. Myth 3: Relying on guest blogging or link networks is worth the effort.

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Who Uses Mover Marketing?

Porch Group Media

Who Uses Mover Marketing? What is Mover Marketing? Mover marketing is a marketing niche that focuses exclusively on targeting moving consumers with advertising campaigns. When you hear the term “mover marketing”, direct mail may be the first channel that comes to mind. But, who is using mover marketing today?

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Mover Marketing Challenge #1: Accessing Data

Porch Group Media

Welcome to the Movers and Shakers podcast. Luci Rainey, former SVP of Marketing at PODS and Comcast, joins us to offer her insights and real-world experience on how to overcome the challenges of mover marketing and leverage your program to its full potential. Source: The 2022 Marketer’s Perspective on Mover Marketing.

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New Mover Statistics for Financial Service Providers

Porch Group Media

New movers are consumers who are in the process of moving or have moved within the last 12 months. moving each year, the new mover audience has proven to be a massive and highly lucrative opportunity for providers across verticals to boost customer acquisition and curb attrition. New Movers’ Financial Trends.

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How to Reach Precise Audiences with Unparalleled Insights

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers video podcast, The Impact of Apple Privacy Changes on Digital Marketing. The ecosystem is realizing how valuable this rich consumer identity is on a first-party basis, and how it can be used to interact with consumers.