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markempa
OCTOBER 17, 2006
B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Lead Generation for the Complex Sale | Main | Lead qualification and scoring for better leads » E-book: Why Naked CRM Doesnt Work Did you know your CRM might be naked?
ViewPoint
MAY 10, 2012
Social Media’s Maturing: In-House Resources & Social Advertising. Click to start video at this point — Christopher notes the importance of the maturing of social media marketing in the last year by saying, “It’s no longer a hobby. ” Convergence: Technology, CRM & Social Media.
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ViewPoint
MAY 10, 2012
Social Media’s Maturing: In-House Resources & Social Advertising. Click to start video at this point —Chris notes the importance of the maturing of social media marketing in the last year by saying, “It’s no longer a hobby. ” Convergence: Technology, CRM & Social Media.
The Point
APRIL 21, 2010
How do you reinvent a company blog in a way that does more than simply provide a platform for thought leadership? Like many companies, Navicure’s corporate blog had evolved organically over time, and the marketing team was looking to leverage social media for more than just PR value. . The results have been startling.
Zoominfo
FEBRUARY 25, 2021
Leads don’t just magically appear in a company’s CRM (though, that would be nice!). There are a host of ways that sales and marketing professionals can attract potential customers, with some tactics that undoubtedly work better than others. Republishing blog posts on just two different sites can lead to a 34% increase in page views.
Webbiquity
MAY 10, 2011
It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. The core of social media marketing efforts should be the corporate blog. What should they promote?
Porch Group Media
JANUARY 23, 2023
Luci: I like email because of how highly targeted you can make it, and it also gives you a chance to really make your high LTV customers feel really special if you’re on the CRM side. I think email gives you a great opportunity and is critical in any direct marketing type.
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