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The Most Important Keyword for SEO in 2018

Webbiquity

Okay, but do keywords still matter? ” While Google’s algorithm has gotten much better with semantic search —basing search results on searcher intent, context, and synonyms—keyword phrases are still the basis of search, whether entered on a keyboard or by voice. .” Which means links have to be earned.

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9 Keys to an Effective SEO and Content Strategy

Marketing Insider Group

Key Takeaways: You must meet your audience’s needs by targeting your ideal customers, publishing information on the correct topics, and using effective long-tail keywords. Your SEO and content strategy requires that articles have attractive and helpful layouts. We use this strategy to great effect with our clients.

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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

And while the foundation of a solid SEO strategy starts with good content, link building can be the secret ingredient to unlock the full potential of content marketing and traffic from organic search engines. But link building is not easy. The Quick Link Building Hits. Donate your time to a worthwhile cause.

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Our Favorite Articles & Blog Posts of 2017

KoMarketing Associates

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. In a reflection of our growth as digital marketers and as a team, I’m happy to report that this year’s list features more contributors and articles than any previous year!

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Why Content Design Is a Thing Now

Marketing Insider Group

This article will examine why content design deserves your focus and how to use this strategy to elevate your next marketing campaign. Image Source Unlike traditional content creation, which often focuses solely on producing articles or blog posts, content design encompasses a broader spectrum.

Design 310
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The Best SEO Strategies That Actually Work Today

Marketing Insider Group

The top SEO strategies include measuring your results, optimizing for mobile, focusing on the user experience, and targeting the right keywords. Your SEO plan needs consistency and regular updates, as well as attention to metadata, link-building, and readability. Then use an SEO tool to discover appropriate keywords.

SEO 337
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The Top 7 Content Marketing Mistakes You Need To Stop Doing Today

Marketing Insider Group

Use the highest ranking articles to determine which are driving the most ROI and accurately addressing SEO (more on that later, wink-wink). Is there key information missing from this article? How many external links and backlinks are included? How many external links and backlinks are included? Video Source: Yoast.