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Key Things You Need to Know About Email Marketing Software

Webbiquity

Marketing automation software enables you to effectively segment and manage large email lists. Though set-up is rather involved, once you have your lists segmented and your messages created, the sending is automatic. Segmenting your list. Why should you use email marketing software? Email Automation. Better metrics.

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Maximizing Your Reach: Integrating Email Marketing into Your Content Distribution Strategy

ClearVoice

Measurable outcomes Most email marketing platforms have robust and advanced analytics functionalities that enable users to track the results of their campaigns. ’ Talk about your readers’ pain points. That way, when they skim through your email, they won’t think twice about reading it because your email content is short.

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Google Ads Retargeting: Everything You Need To Know

Optinmonster

Do you want to learn about Google ads retargeting, more commonly known as just remarketing? The Benefits of Google Ads Retargeting Retargeting is not just about bombarding users with ads; it’s about strategically reminding them of what they’re missing. What Is Google Ads Retargeting?

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11 Crucial Facebook Metrics You Should Track to Grow Your Business

SocialPilot

As if it was not enough, Facebook recently added more to the confusion by completely overhauling the look and feel of its analytics section. So, we are going to consider Facebook Meta Business Suite and one more analytics to take your reporting to the next level. Don’t worry. Let’s roll! Yes, you heard that right!

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How To Measure Email Marketing Success: The Essential Guide

Optinmonster

Let’s talk about how to measure email marketing success. Click-Through Rate (CTR) Your click-through rate or CTR is the percentage of the number of people who clicked on a link inside your email. How do you go about improving each of those email metrics? Hello there, fellow email marketers!

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The Ultimate Email Checklist: 29 Things to Check Before You Send

Litmus

What is your audience/segment? For example: Click-through rate (CTR). Our Email Analytics Survival Guide covers all the alternate KPIs you can use to measure success, aside from the open rates. Segment your audience to maximize results. Add an analytics code to your campaign and ensure it’s activated. Bounce rate.

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How to Perform an In-Depth Content Gap Analysis

Marketing Insider Group

When it comes to content marketing, how do you know what to write about? You can analyze your website, blog, landing pages, social media, downloadable content, and any other content you own. How about those considering what you have to offer? Don’t forget about the loyalty stage. Source: CoSchedule. Source: Hotjar.

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