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6 Decision Intelligence Tools You Should Be Using Right Now

Marketing Insider Group

While you have more data and tools than ever, the glut of information can create a paralysis of analysis. Image Source Key Takeaways: Decision intelligence tools process data to give you predictive analysis and solid recommendations. What Are the 6 Decision Intelligence Tools That Should Be in Your Marketing Toolkit?

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Three Crucial Classes of Marketing Analytics Tools

Webbiquity

The final stage of the content marketing “circle” is analytics: the measurement and evaluation of the results of content marketing activities which feeds back into the first stage, content planning, in order to support data-driven strategic decisions. There are dozens of other web analytics tools on the market.

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The latest AI-powered martech tools

Martech

Before we get to this week’s round-up of AI-powered martech , I thought I’d share the results of a consumer survey by infosec company Malwarebytes. While you and I and everyone I know professionally are all about AI only 35% of those surveyed respondents agreed with the statement “I am familiar with ChatGPT,” and 50% disagreed.

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What’s The Limit on Technology Adoption?

Zoominfo

After hours of training, product reviews, company culture rah rahs, and riffling through bags of swag, many employees feel they have officially started their jobs. Today, the average company is using anywhere from 20–200 tools, with an average of around 75+ technologies. As companies grow, things get more complicated.

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How to Hire SEO Specialists in the Philippines

Spiralytics

Search engine optimization (SEO) specialists have become pivotal to succeed in the dynamic world of digital marketing. These professionals have become increasingly vital to meeting the rising demand for effective search engine optimization. Luckily, there’s a thriving SEO professional community in the Philippines.

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Will Marketing Be Replaced by AI?

SmartBug Media

We can’t deny the role artificial intelligence (AI) plays, especially across marketing, sales and business operations. From strategic analysis to targeting and beyond, the buzz around AI is real—but will marketing be replaced by AI? The Rise of AI in Marketing AI has the value it does in marketing because it gets us automated.

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The Best 10 Conversational AI for Sales

Hubspot

Conversational AI for sales teams can eliminate a lot of repetitive tasks such as follow-up emails and customer queries and even generate sales collateral. Operationally, conversational AI speeds up processes within tools like your CRM or CMS, makes reporting easier, decision-making more effective, and so much more.