Webbiquity

JUNE 14, 2016

The top challenge identified by marketers in the recent B2B Marketing Trends study was “producing better content.” And though video and other video content forms are growing in importance, text remains the dominant for of content for marketing and sales. 5% for video) for helping to make business decisions.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

Content Marketing Institute

APRIL 23, 2018

While it can be tempting to think about measurement only after all other tasks are complete, you should recognize by now how critical it is to have the right data on hand to inform every phase of your content marketing approach. Content Marketing Strategy Essentials. Tracking, measuring, and managing the data.

Lead Scoring 109

Lead Scoring Lead Ranking Enterprise Management Template 109

Webbiquity

APRIL 4, 2017

Sample review: “You no longer need to be a video geek to create awesome videos. Start with a storyboard and script, upload narration (the tool automatically “lip syncs” your voice tracks to characters), choose backgrounds and characters, add a music track from the site’s library, and publish. 1) Animoto. 5) PowToon.

Marketing Automation Services 223

Marketing Automation Services Budget Programs Enterprise Management Video Marketing 223

Webbiquity

AUGUST 9, 2016

Interest in influencer marketing is skyrocketing. Recent stats reported by Onalytica explain why marketers are rushing to incorporate influencer research and outreach: 84% of marketing professionals now use influencer marketing as a tactic. 59% of marketers planned to increase their influencer marketing budget in 2016.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

Vidyard

JANUARY 6, 2022

In the last couple of years, we have seen an accelerated need for digital transformation during the COVID-19 pandemic which has driven the need for practical and scalable enterprise sales tools. And while there are many great solutions and clever product managers to market them, it can be hard to find the right fit for your business.

Enterprise Management 73

Enterprise Management Sales Management Budget Programs Top of Funnel 73

Webbiquity

JANUARY 24, 2017

” That’s why, as reported here previously , 88% of B2B marketers in North America use Twitter for content distribution. Sample review: “Twittercounter is a great Twitter service that offers updated statistics of your followers, the users you’re following, and daily tweets. 1) TwitterCounter. 3) Tweriod.

Twitter 100

Twitter Marketing Automation Services Tools Best Practices 100

Leadspace

MAY 25, 2016

B2B marketers, lead-generation and demand-generation pros are used to constant change, especially at the enterprise level. If it’s your job to reach and engage with B2B decision makers, increase lead conversion and drive more pipeline, you know how often your customers and prospects—and the companies they work for—change.

Advertising Benchmark 48

Advertising Benchmark Enterprise Management B2B Marketing Work Management 48

Webbiquity

FEBRUARY 7, 2017

A company’s website is its face to the world, first impression for many prospective customers, online storefront or office, key brand communication vehicle, and digital sales engineer—all rolled into one. Sample review: “Want to spruce up your site pages, presentations, ebooks, and other content with cool and different new fonts?

Marketing Automation Services 100

Marketing Automation Services Design Tools Best Practices 100

Single Grain

AUGUST 1, 2019

Julian Castro once said: “We know that in our free market economy some will prosper more than others.” You need a great product, great distribution and great marketing – not to mention all the human elements like persistence, belief in the idea and hiring the right people. The question is: how do you come out on top? The Pet Rock.

Paid Content 101

Paid Content Analysis Budget Programs Marketing Websites 101

Single Grain

AUGUST 1, 2019

Julian Castro once said: “We know that in our free market economy some will prosper more than others.” You need a great product, great distribution and great marketing – not to mention all the human elements like persistence, belief in the idea and hiring the right people. The question is: how do you come out on top? The Pet Rock.

Paid Content 80

Paid Content Analysis Budget Programs Marketing Websites 80

Webbiquity

FEBRUARY 13, 2017

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Hubspot

APRIL 8, 2019

It integrates with all of Google’s marketing products (including Google Ads, Search Console, and Data Studio) making it a popular choice for anyone using multiple Google tools. Paying for 360 also gives you access to dedicated support, including your own account manager. Customer type. Custom dimensions and metrics.

Marketing Analytics Tools 101

Marketing Analytics Tools Analytics Google Paid Search Agency 101

TrustRadius Marketing

NOVEMBER 2, 2022

2022 BEST SOFTWARE LIST FOR SMALL BUSINESSES. Recognizing the best software products based on their customer satisfaction, performance via reviews, and small business market fit. Best Software List for enterprise buSINESS Best Software List for mid-sized buSINESS. Best Software for Small Business.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Webbiquity

MAY 2, 2017

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. Marketing Performance Management. 1) GinzaMetrics. Google Review Count: 175.

Enterprise Management 263

Enterprise Management Work Management Marketing Automation Services Marketing Management 263

Content Marketing Institute

DECEMBER 14, 2017

In my corporate days, I asked this question of the marketing team on a weekly basis: “Who are these 20,000 people in our email newsletter database? Today, smart marketers operate like niche media publishers, forgoing a massive but unresponsive email database in favor of a possibly smaller but more engaged audience.

Lead Ranking 100

Lead Ranking Ideal Customer Profiles Enterprise Management B2B 100

Webbiquity

MARCH 7, 2017

Social media has become a core element of marketing across businesses of all types and sizes: maintaining active, optimized profiles; sharing industry-related updates; amplifying their own content; and engaging with prospects, influencers, advocates, and customers. Launch and manage a giveaway campaign in minutes without coding.

Marketing Automation Services 260

Marketing Automation Services Enterprise Management Social Media Paid Search Agency 260

Webbiquity

MARCH 27, 2017

Monitoring and managing even a moderately active business social media presence can be time-consuming. And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25. Instagram has more users than Twitter. Sprout Social. 2) Buffer.

Marketing Automation Services 0

Marketing Automation Services Enterprise Management Work Management Marketing Management 0

Single Grain

NOVEMBER 16, 2023

If you are looking to drive high-value MQLs and raise the CLV of your SaaS organization, you need a killer SaaS content marketing strategy. Software as a service products often involve complex technologies and solutions. Establishing Trust and Credibility: Trust holds paramount importance in SaaS marketing sector.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Webbiquity

FEBRUARY 23, 2017

WordPress is far and away the most popular content management system (CMS) for websites. Certainly another reason though is the universe of WordPress plugins—helpful add-ons for site management, customization, content development and promotion, email list building, connections to other applications and online services, and much more.

CMS Development 239

CMS Development Best Practices Sample Marketing Automation Services 239

Webbiquity

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. 1) Storify. Pricing: free.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Directive Agency

MAY 9, 2017

B2B marketing is no easy task. There’s a constant battle between: do I target my exact buyer with account-based marketing or do I go after the larger audience in the hope that my end buyer finds me? Part 4: Content Marketing. People Every Growth Driven B2B Marketing Team Needs. Person 1: VP of Marketing.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Vidyard

FEBRUARY 2, 2021

Video Benchmarks for Creation and Publishing 1.1 Video Benchmarks for Content 2.1 Video Benchmarks for Length 2.4.1 Video Benchmarks for Content 2.1 Video Benchmarks for Length 2.4.1 Video Benchmarks for Engagement Rates 3.1.1 How to Use Video Benchmarks to Your Advantage 1. Contents 1.

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

B2B Marketing Insights - WE

JUNE 4, 2018

Choosing the right performance tools and KPIs to measure your marketing goals doesn’t have to be difficult. Your company has marketing goals, right? Choosing the right performance tools and KPIs to measure your marketing tasks is critical. But that’s ok: all you need is a sample. Ok, but what does it mean? We can help.

Marketing Analytics Tools 58

Marketing Analytics Tools Enterprise Management Tools Work Management 58

TrustRadius Marketing

NOVEMBER 2, 2022

2022 BEST SOFTWARE LIST FOR ENTERPRISE. Recognizing the best software products based on their customer satisfaction, performance via reviews, and enterprise market fit. Best Software List for mid-sized buSINESS Best Software List for small business. Best Software for Enterprise Business.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

2022 BEST SOFTWARE LIST. Recognizing the best software products based on their customer satisfaction, performance via reviews, and market size fit. Best Software List for enterprise business Best Software List for mid-sized business. Overall Best Software Product Winners. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

Webbiquity

MAY 16, 2017

the best rank-tracking tools ) within a defined area on the website visibility and engagement model for marketing technology. These include tools for blog commenting, direct mail automation, website hosting, language translation, link shortening, password management, mileage tracking, and website performance monitoring, among other functions.

Marketing Automation Services 223

Marketing Automation Services Enterprise Management Work Management Marketing Management 223