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HubSpot’s August 2023 releases: The manager’s guide

Martech

Efficiently create and edit social media captions using the AI assistant for highlight commands (beta), now available in social media tools. Mobile users can now experience the efficiency of the AI content assistant for social media (beta).

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Why You Need to Evolve Your SEO Strategy Beyond the Basics in 2020

Method and Metric

The first lesson in SEO, however, should be that whatever you learn—be prepared to reshape it, discard it, or evolve it at any given time. As we start a new decade in the world of search, taking a moment to reflect on the past decade and all that has changed can offer a valuable opportunity for important insights.

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How We Grew Our HubSpot Academy Instagram Conversions by 475% for Only $6 per Month

Hubspot

I’m on the HubSpot Academy Team at HubSpot, and not only have we read up on the facts, but we also teach them. Our HubSpot Academy Instagram had been laying dormant for months and didn’t have a clear strategy or owner. HubSpot Academy , as a brand, has an amazing fanbase. My job is to grow our HubSpot Academy community.

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Featured Snippets: How to Increase Your Organic CTR

Outbrain

If you take a look back at algorithm updates, they have generally been focused on improving user experience—making it easier for users to find what they need and avoiding low-quality, spammy results. What Is a Featured Snippet? Here’s a quick example of a featured snippet for the search term: “ How to make French toast.”.

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AI workflows for marketers—and recommended tools for each

MKT1

Let’s dive into the 9 products from our showcase to give you concrete and tactical ways to use AI: AI products for marketing research, analysis, and insights Getting signal from a sea of information is just so much easier now. Good news: This is basically our full-time job at MKT1. Kathleen and I are marketers and investors. What is it?

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14 Free Tools That'll Make It Easier to Run Your Business

Hubspot

Sure, you could hire a bunch of extra hands, but if you're not in a financial position to onboard new talent right away, then that wouldn't make good business sense, now would it? With Boomerang for Gmail, you can write an email now and schedule it to be sent at a time that's more convenient. and they're all free. But that's not all.

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How to Skyrocket Your Blog's Organic Traffic With a Search Insights Report

Hubspot

In fact, check out the HubSpot Blog's organic keyword growth over time, as a result of our new-and-improved reporting strategy: After the blogging team gets the report — which we call a "Search Insights Report" — the writers and editors work like a well-oiled machine to create the recommended content. Target S.I.R Run a competitive analysis.

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