Remove 2015 Remove Lead Remove Social Networks Remove eCommerce
article thumbnail

Email Marketing vs. Social Media: Is There a Clear Winner?

Optinmonster

Social Media Marketing Over the past decade, social media networks have grown exponentially. billion active social media users. jump from 2015 , when only 2.08 billion people used social networks. Today, social media is not just a fad but a viable digital marketing channel. There are about 4.95

article thumbnail

Why social media teams will be at the center of conversational commerce

Sprout Social

The next frontier of ecommerce is already here—regardless if consumers and brands are ready or not. According to Chris Messina , who coined the term in 2015, conversational commerce is about “delivering convenience, personalization and decision support while people are on the go, with only partial attention to spare.” LodgeCastIron.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What the Top 4 Social Networks Can Do For Your Social Commerce Revenue

Hubspot

Then, social commerce represented some $3 billion in retail sales. In 2015, social commerce accounts for some $14 billion. Indeed, nearly all social platforms provide a commerce offering for retailers and shoppers alike. In doing so, social commerce is expected to pull in more than 5% of total retail sales for 2015.

article thumbnail

Industry Benchmarks for Social Media Engagement: How Much Should Your Posts Receive?

Hubspot

That’s why we put together the 2015 Social Media Benchmarks Report -- it''s 49 pages of of social media data and analysis from over 7,000 business in nine industries. In this post, I’ll analyze our findings on audience participation on social media for each of the industries represented. Real Estate. Marketing Services.

article thumbnail

8 Reasons Your Instagram Followers Aren’t Buying

Sprout Social

The challenge is figuring out how to turn casual followers into leads and buyers. Nothing turns people off more than the pushy salesperson, especially on social media. Think about what your audience on Instagram wants to see and craft your copy and lead magnet around that. You’re Hard Selling.

Buy 79
article thumbnail

How Often Should You Post on Social Media? Benchmarks for 9 Different Industries

Hubspot

Here’s why: Social media is a very flexible and fluid part of your marketing strategy. That’s why we created the 2015 Social Media Benchmarks Report. Marketers need actionable, tailored insight to improve their social strategy, and that’s not easy to come by. Consumer Goods / Retail / Ecommerce. Marketing Services.

article thumbnail

Social Media Ecommerce: The Complete Guide to Social Shopping

Sprout Social

Consumers today are online, they’re mobile and they’re very social. Many businesses use social media ecommerce strategies to target their audience on social networks before consumers visit their online stores. It’s up to brands to move to social to find new customers. Got my new @Nike Pegasus!