2013 Correlation Personalization Presentation Marketing 
Convince & Convert
JULY 30, 2013
Marketers and advertisers have relied for decades on brand characters like Tony the Tiger and Mr. Clean to build brand trust and awareness through print, TV and packaging. Today, brand marketers use these same characters in visual content on Facebook in an effort to engage their target audience. Unloved Brand Characters on Facebook.
Proteus B2B Marketing
MAY 7, 2014
It was an interesting online presentation last week—a webinar on webinars. I attended Content Marketing Institute’s (CMI) “The Webinar Benchmark Throwdown, You vs. Your Industry Peers.” As the webinar moved into best practices, quiz questions asked about webinar registration responses and the correlation of timing with notifications.
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Content Standard
OCTOBER 22, 2016
When I told my sister over dinner that I had been at a B2B marketing conference, she asked what my job had to do with apiaries. In this wrap-up post, we’re sharing top tips from speakers at MarketingProfs B2B Marketing Forum 2016. ” Technology is great —but it will never replace a marketer’s intuition.
Hubspot
MARCH 14, 2017
And if you haven't experimented with this powerful medium yet, you're missing out -- 66% of B2B marketers are already creating video content to support both their marketing department goals and larger business initiatives. Ultimately, the data reveals video on a page correlates with more time spent on that page. Why Use Wistia.
ClearVoice
NOVEMBER 30, 2021
Content marketing is no longer a peripheral practice that helps set your brand apart from competition. It’s now at the core of most digital marketing campaigns. Content marketing involves creating, publishing, and distribute content over multiple channels your audience uses. Why you should improve your content marketing.
ClickZ
DECEMBER 31, 2022
Bombas Bombas, established in 2013, has consistently demonstrated growth and prosperity. The remarkable performance of Bombas is beneficial for all, as their sales directly correlate with their ability to donate to those in need. The company has experienced substantial growth, reaching one million in sales by 2011.
ClickZ
MARCH 19, 2020
30-second summary: Will McInnes, Brandwatch’s global CMO, brought over a decade of martech experience to Brandwatch when he joined the company in 2013. The companies that best leverage Brandwatch’s technology don’t make quick tactical marketing decisions with the information.
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