about 2013 Correlation Personalization Presentation 
Convince & Convert
JULY 30, 2013
We hypothesized that Facebook image posts published by brands that include brand characters would have more shares than those image posts without brand characters, with the rationale that brand characters personify brands and will drive action from the followers on the basis of their personality, likeability, and familiarity.
Proteus B2B Marketing
MAY 7, 2014
It was an interesting online presentation last week—a webinar on webinars. Director of Content Marketing at ON24, spoke at the hour-long interactive presentation that included quiz questions throughout the webinar to test attendees “webinar smarts.” CMI Founder Joe Pulizzi moderated and Mark Bornstein, Sr. That we can attest to.
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Hubspot
MARCH 14, 2017
When it comes to the use cases for video, the possibilities are endless across your organization: Sales teams can close deals with personalized video voicemails , support teams can walk customers through frequently asked questions with engaging tutorials, and HR teams can onboard new teammates with ease. Talk about measurable.
Content Standard
OCTOBER 22, 2016
” Handley talked about our collective history, and how we can build marketing programs to last, elevating marketing within our organizations. Take these tips to heart: You can’t check every box look at the data and make some assumptions about what might work. How do you make B2B history? Be creative, and fail.
ClearVoice
NOVEMBER 30, 2021
Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time (2013) by Mark Schaefer and Stanford Smith. These engage the consumer much the same way the elements of a movie engage the person watching it. Miller takes brand messaging and breaks it down to seven component parts. Stop Boring Me!
Hubspot
DECEMBER 11, 2013
These are some of the biggest areas of confusion I''ve come across (and experienced myself) in learning about SEO. Misconception #1: SEO is all about keywords and links. The good news is this complexity adds nuance and an understanding of the context of the person searching. in April 2013. of searches in the U.S.
ClickZ
MARCH 19, 2020
30-second summary: Will McInnes, Brandwatch’s global CMO, brought over a decade of martech experience to Brandwatch when he joined the company in 2013. We spoke to Will about the benefits of social listening technology, current trends in martech , and how marketers can best leverage their martech investments.
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