Industrial Marketing Today

SEPTEMBER 6, 2011

B2B marketers with blogs generate 67% more leads according to a study done by HubSpot (See Why Your Sales Funnel May Run Dry Without a Business Blog ).

CMS Development 60

CMS Development Curation Inbound Marketing Marketing Management 60

Industrial Marketing Today

APRIL 26, 2010

Your business will grow.&# (See Content Marketing – The Ultimate Cheat Sheet ). Using content for inbound marketing HubSpot , calls inbound marketing as flipping traditional outbound marketing on its head. For 2010, approximately six in 10 marketing professionals surveyed plan to increase their spending on content initiatives.

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Webbiquity

JANUARY 3, 2011

Discover the answers to all of these questions and more here in the final selection of the best guides and tips for business blogging from the past year. Blogging Guides, Tips and Techniques. The Step-by-Step Guide to Guest Blogging by 2 Create a Website. 35 Ways to Market Your Blog by Junta42. Related Posts.

Business Blogging 100

Business Blogging Tips Business B2B Thought Leadership 100

Hubspot

MAY 27, 2010

I met dozens of business and marketing folks from the Phoenix area, along with several from Canada and had a great chance to take the pulse of online marketing. Generate knowledge and ideas to help drive more online business 3. 3 Key Lessons For New Business Bloggers 1. I attended and spoke at the Online Marketing Summit.

Blogger 28

Blogger Business Webinar Metrics Hubspot 28

Online Marketing Institute

NOVEMBER 18, 2010

Business Unusual Visit our Website Authentic, Passionate Digital Marketing. Skip to content Home What We Do About Us Partners Contact Us: Fill in this Form « Powerhouse Strategy Business Branding Listbuilding 101: How to Create a Money Magnet » Blog Marketing: To Do Or Not to Do? How much more leads?

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

Atomic Reach

JANUARY 3, 2019

Mark Schaefer - Speaker, Business Consultant, Author. He is a faculty member of the graduate studies program at Rutgers University, and has taken what he has learned through his decades of experience and poured it into his blog, keynote speaking opportunities, and numerous writings. Find him on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Online Marketing Institute

DECEMBER 1, 2010

LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), Kristina Goodrich says: December 1, 2010 at 12:12 am Thank you, Adam! LinkedIn Events Setting up an event in LinkedIn is a fairly simple process.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Hubspot

MARCH 11, 2011

When it comes to generating leads, a common mistake we see many businesses make is investing money in external lead sources, such as buying leads from online directories. Benefits of Generating Your Own Business Leads. If your business currently depends on paid leads, it may be time to make a change. The outcome?

Buy 28

Buy Lead Scoring Lead Ranking Generation 28

Hubspot

JULY 13, 2010

Online marketing, or inbound marketing as well call it at HubSpot , has many moving pieces. Instead, it is your job to understand how the costs, results and data surrounding online marketing impact the overall health and performance of your business. As a busy CEO, you likely don’t have much time.

Online Marketing 28

Online Marketing Work Management Marketing Management Advertising Agencies 28

Hubspot

OCTOBER 19, 2010

Helpful Links: Learn more about why every business should blog and learn a few Business Blogging Lessons From Google's Chief Blogger. Use your blog to develop unique and insightful content that others will want to link to. Use HubSpot’s Link Grader. Free Download: 2010 Online Marketing Blueprint.

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

Hubspot

JANUARY 27, 2011

Blogging about news and current events helps demonstrate that you are at the pulse of your industry. Additionally, writing about timely subjects and connecting them to your business, can drive additional traffic from search engines and social media. What speech inspired / inspires you and your business? Connect with HubSpot :

Blogger 28

Blogger Lead Scoring Lead Ranking Trends 28

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. While it’s ok to post your blog posts to Twitter, etc.,

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. There must be some good business reason they do it, right? . There better be. There better be.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Hubspot

JANUARY 3, 2013

Even Bill Lee , in his Harvard Business Review article, " Marketing Is Dead ," said, "Traditional marketing may be dead, but the new possibilities of peer influence-based, community-oriented marketing." Blogs and social media behave like compound interest, so if you treat them like 'campaigns,' you lose all the benefits. wink wink) “.

Campaigns 28

Campaigns Planning Peer-to-peer Paid Search Agency 28

Webbiquity

OCTOBER 16, 2012

To accommodate different product lines, business units and geographies, the average Fortune 100 company now maintains 10 official corporate Twitter accounts, 10 Facebook pages and eight YouTube channels. Digital Buzz Blog ). Business Insider ). Business Insider ). Blogging Stats. Social Media and Human Resources.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

B2B Marketing Zone Posts

AUGUST 3, 2010

July 1, 2010 to July 31, 2010. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. But that’s content for another blog post. Best of B2B Marketing. doth protest.

Ning 40

Ning Paid Content Facebook Sales Management 40

Industrial Marketing Today

JUNE 4, 2011

A study of over 1,400 small and mid-sized businesses found that marketers with blogs generated 67% more leads. Source: HubSpot). Industrial marketers who don’t use a blog are missing a key component of feeding the top of their sales funnels. Source: HubSpot , The 2011 State of Inbound Marketing).

Inbound Marketing 60

Inbound Marketing Lead Generation Top of Funnel Lead Scoring 60

Hubspot

OCTOBER 27, 2015

If done well, though, email newsletters can do wonders to help you build an engaged subscriber base , keep your business top-of-mind, and nurture leads that are already making their way down the funnel. These layouts are optimized for most email clients -- except for Outlook 2007, 2010, and 2013. 7) HubSpot Template Marketplace.

Newsletter 28

Newsletter Template Pricing Price 28

PureB2B

MAY 29, 2016

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. Blogs, Slideshares, and Infographics. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it. Check out their blog to see how the pros do it.

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62

Hubspot

SEPTEMBER 26, 2013

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing -- we''ve covered email marketing , website optimization , social media , and the list goes on. So we thought it was time to create a blog post that could serve as an inbound marketing glossary.

Inbound Marketing 28

Inbound Marketing Top of Funnel Sales Management Marketing Automation Services 28

PureB2B

MAY 29, 2016

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. They also have this really neat infographic about the role of content in B2B lead generation, as well as a SlideShare presentation on why businesses should outsource their lead generation initiatives.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

PureB2B

MAY 29, 2016

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. They also have this really neat infographic about the role of content in B2B lead generation, as well as a SlideShare presentation on why businesses should outsource their lead generation initiatives.

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

B2B Marketing Zone Posts

JULY 7, 2010

A fascinating “hardcore” B2B social media success - grow - Practical Marketing Solutions , June 20, 2010 With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B. Best of B2B Marketing. Seems doubtful.

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Hubspot

FEBRUARY 22, 2012

When it comes to the different types of content you can publish on a business blog , there is a world of possibilities. But among all those variations of blog content is a very important one that often gets overlooked. That, my friend, is evergreen content , and every blog could use some. What Is Evergreen Blog Content?

Business Blogging 28

Business Blogging Lead Scoring Lead Ranking Business 28

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

So, here are the Best of B2B Marketing for August 2010 based on on social signals. Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) And it’s become an imperative point of presence for businesses (or has it ?). How do you do it?

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Webbiquity

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? ” Executives & Online Video [CHARTS] by eStrategy After Hours David Erickson shares eMarketer findings about the popularity of online video among business executives.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100