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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

That same research found that the value of a #1 organic SERP listing fell by 37% in just the years between 2015 and 2017 alone. The most basic elements of search results are titles, descriptions, and URLs. While recent research has found that Google rewrites meta descriptions 70% of the time , it’s still worth the effort to write them.

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My online influencer research and engagement process

Biznology

Today, I’ll share the how I go about researching, collecting, discovering, and populating my online influencer lists. To me, SM2 has the best bulk research tool because it’s a social media metric and analytics tool. So, to me, Inkybee is the best research tool. At least, right now, it’s a one man band.

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10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO

Webbiquity

Which keyword research and other SEO tools are most effective? 70+ Keyword Research Tool Alternatives to Google Keyword Planner by Small Business Ideas Blog. Updated for 2015, this bookmark-worthy post from Brian Lang now includes reviews of more than 90 keyword research tools, ranging from tools provided by the search engines (e.g.,

Keywords 100
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The Top 5 SERP Features & How to Rank for Them with SEO

Conductor

Knowledge Graph: Wikipedia-like, a knowledge graph provides brief information about a person, entity, or other search topic. Reviews: Populate underneath website URLs to draw users’ attention and increase trust. Sitelinks: Additional website links populate below the main URL to offer users related pages to explore.

SERP 124
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The Ultimate Guide to Internet Marketing

Hubspot

Paid social media can attract new customers to your brand or product, but you’ll want to conduct market research and A/B testing before investing too much in one social media channel. Consider hosting a Twitter chat, posting surveys on Instagram, or creating fun contests on Facebook. Here’s how to build an email list from scratch.

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What Is Social Selling? Everything Your Company Needs to Know

EveryoneSocial

In a nutshell, social selling is the process of using tools like Facebook, Twitter, and LinkedIn to: create relationships. Direct traffic: Audiences who visit your website by typing your URL into your browser. Sharing the company’s latest blog post on Twitter, LinkedIn, Facebook and Google+. Closing deals on Twitter.

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Content Marketing ROI: How to Measure Your Content Marketing Campaign Performance

seo.co

When you’re first starting out, most of your goals will be speculative, or based on preliminary forms of research like market research or competitive research. For example, let’s say you notice there’s a surprising number of people from Twitter visiting your site, but you don’t use Twitter for promotion very much.