Hubspot

SEPTEMBER 28, 2018

We've become rightfully cautious when we label other people, and are learning the importance of asking permission before identifying someone as a certain gender. In my English class in college, for instance, my teacher was progressive enough to say, "Please let me know which pronoun you'd prefer I use for you." Gender-neutral pronouns.

Class 101

Class Communities Conversion Personalization 101

Salesforce Marketing Cloud

JUNE 28, 2022

In that post, which has since gone viral, Scott announced she had begun her gender transition journey and her pronouns are she/her. They’re most likely to agree forms and profiles should include gender options beyond “man” and “woman,” as 35% say they personally know someone who uses gender-neutral pronouns.

Salesforce.com 95

Salesforce.com Viral Marketing Work Management Training 95

ClearVoice

DECEMBER 16, 2021

And brands must address the holiday tradition of debating how to address their customers through an inclusive holiday marketing strategy. This will help you make educated decisions when creating your inclusive holiday marketing strategy. Create an inclusive holiday marketing strategy in 5 steps. Be neutral.

Paid Search Agency 52

Paid Search Agency Buyer Personas Business Ideal Customer Profiles 52

Hubspot

SEPTEMBER 24, 2020

In fact, over 70% of students said they prefer a company that is diverse, inclusive and makes them feel included regardless of race, geographic location, ethnicity, gender, sexual orientation, disability, socioeconomic status, and appearance. HubSpot's Guide on Gender Neutral Pronouns. Gender Decoder. Company Bots.

Resources 101

Resources Hubspot Marketing Automation Services Customer Satisfaction 101

Hubspot

JANUARY 11, 2021

Advertising can help create a direct connection between consumers and your brand, and is a critical component of marketing. In this post, we'll provide eight tips curated from Microsoft's Marketing with Purpose Playbook to help you create more inclusive advertising, reach more customers, and grow your business.

Advertisements 101

Advertisements Advertising Tips Paid Search Agency 101

Buffer

NOVEMBER 3, 2022

Once you’ve honed in on your brand voice, you’ll want to incorporate the style into everything you create online, including: Your website All social media platforms Email marketing and newsletters Customer service responses 🖊️ We recommend responding to customer comments and DMs in your brand voice as well.

Social Media 89

Social Media Branding Brand Identity Media 89

Hubspot

JANUARY 30, 2020

Here, we'll explore what inclusive language is, and provide examples, to ensure you create a more inclusive workplace environment and more inclusive marketing material in 2020 and beyond. Certain words can imply a certain age, gender, educational background, social class, and so much more. As marketers, we're exceptional storytellers.

Promotion 95

Promotion Organization Peer-to-peer Hubspot 95