government 
Martech
JANUARY 8, 2024
The reason for this is one word: privacy. And it’s causing a big rethink on the viability of web-based analytics — a category caught in the crossfire between government regulators, Big Tech and our own moral dilemma about how much we should be tracking people.
Martech
MARCH 11, 2024
Time is running out to get all those well-laid marketing plans off the whiteboards and into action. is now its own entity and governed independently from The Trade Desk. From a privacy perspective, It includes transparency and user control, allowing users to view, edit or opt out of their UID at any time.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Convert
NOVEMBER 30, 2020
In short, the law expands user privacy rights to align with the GDPR , imposes additional duties on businesses, and establishes the first government authority dedicated to privacy implementation and enforcement in the US, the California Privacy Protection Agency (CPPA). Right to Opt-Out of Third-Party Sales.
Brightedge
JULY 22, 2022
The web’s wild, wild west days are far behind, and the gleaming city filled with skyscrapers, superhighways, and a civilized society governed by law and order that emerged from the wild is now maturing, taking search right along with it. Customer behavior is less transparent. Customer Behavior Is Less Transparent.
Convert
SEPTEMBER 15, 2021
Right to opt-out of behavioral advertising. Right to opt-out of sales of personal information. Opt in or opt out for processing of sensitive information. Opt in or opt out for processing of sensitive information. Accountability/Governance. Data Protection Assessments.
Sprout Social
FEBRUARY 26, 2024
PNC Bank’s customer care on social stands out in the crowded financial services industry. Consumers expect real-time interactions with legacy brands, like financial service institutions, healthcare providers and government agencies too. But so is transparency. Celebrate loyal fans who want to geek out over your product together.
SmartBug Media
JANUARY 17, 2020
At the same time, consumers are becoming increasingly concerned about personal data, and the ICO (the governing authority for GDPR) is showing GDPR is not to be taken lightly as big name companies like British Airways and Marriott—as well as SaaS companies such as German social media platform Knuddles—have been fined. —if Data Permissions.
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