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How to Generate Leads with Your Digital Marketing

SmartBug Media

Optimize Your Site for Local SEO. Don’t forget to promote the content you create using online marketing methods such as SEO, social, and email. You can run paid social ads on Facebook, Twitter, LinkedIn, Instagram, and even Pinterest. This ad format allows contacts to submit their information without ever leaving Facebook.

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The LinkedIn Publishing Platform Puts Power in the Hands of the B2B Buyer

KoMarketing Associates

As detailed in Forrester’s 2012 post on B2B buyer behavior , B2B buyers are anywhere between two-thirds to 90% of the way through their journey BEFORE they reach out to the vendor. Consider these examples: Twitter Cards make it possible for marketers to attach media experiences to the Tweets that link to organizational content.

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37 reasons that video content is king

Biznology

By the percentages: 200% to 300% increase in click-through rate when marketers include video in an e-mail ( Forrester ). About 65% of those who view a video click through to visit the vendor website, 50% look for more information and 45% report that they contacted a vendor after seeing an online video ad. Source: MarketingSherpa ).

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Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

The good news is that you can use a free tool like Google Analytics to get a very good handle on your customer engagement. Defining B2B Customer Engagement Forrester Research has proposed a definition of customer engagement that makes a lot of sense to me. Let’s see how Google Analytics can help you do just that.

B2B 60
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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

Forrester Blog for Interactive Marketing Professionals. Blog Marketing Interactions Twitter Ardath421. Google alerts pull a wide variety of information to you. Twitter Search can reveal top-of-mind concerns and perspectives for specific topics. Blog Phoenix Rising Twitter RebelBrown. "Twitter!

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Best of 2009 (So Far): SEO Guidance, Part 2

WebMarketCentral

What two simple words answer almost every SEO question? What common SEO mistakes should you watch out for? Discover the answers to these questions and others here in more of the best articles and blog posts on the practice of SEO so far this year. The Answer To All Your SEO Questions! How do you create a 301 redirect?

SEO 20
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How to Leverage Social Intent Data in Your Next Nurturing Campaign

Hubspot

According to Forrester's Business Technographics Survey in 2016 , buyers use 15 vehicles during the Discover stage. Today, many people go to social networks like Twitter and LinkedIn to learn about and discuss news and business issues in our industry. These have always been your main SEO focus.