How Segmentation Serves as Your Strategic North Star for Growth | What’s Your Edge?
Vision Edge Marketing
OCTOBER 31, 2023
Determine Access Routes : Once you have an idea about which customer constellations present good opportunities, your next step is to determine whether you can actually reach and engage with them. That is, are they accessible to you. You’ll be able to gather data along the way as to how well the model is working and what changes are needed.
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