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Survey: Digital Marketing, Social Media Remain Top Tactics Among Marketers

KoMarketing Associates

was digital marketing and social media, followed by marketing and audience research (5.1). Direct marketing and sales (4.6), copywriting and design (4.1) and public relations (3.1) and grassroots and event marketing (2.8). Turning to Popular Marketing Channels for Success.

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Report: 69% of Marketers Use Social Media to Develop More Brand Awareness

KoMarketing Associates

S2 published its “S2 Research Marketing Decision Makers & Marketing Firm Relationships Survey,” and respondents were asked to rank how important they perceive seven common marketing tactics to be, ranging from copywriting and design to public relationships. was digital marketing and social media.

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B2B Lead Generation Blog: Podcast: Tradeshow and Event Marketing with Ruth Stevens

markempa

I interviewed Ruth Stevens , author of Trade Show and Event Marketing , to get her views on what marketing and sales can do to increase the effectiveness of their event marketing and she gave some helpful insights. Show Agenda Why did you write Tradeshow and Event Marketing and what were you hoping to address?

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B2B Lead Generation Blog: Use Event Marketing Successfully for Lead Generation

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. The truth of the matter is, though, event marketing can deliver quite impressive return on your lead generation investment. Or the lack of it.

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B2B Lead Generation Blog: E-mail and the phone have high response rates, DMA report finds

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

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These Are the Services Your Clients Really Want, According to New Search Data

Hubspot

Or, have marketers become more savvy in their digital strategy, no longer just searching for a trend but only looking for a gaming specialist agency when their strategy calls for it to reach their desired goals? Bouncing Back: Public Relations, Events, and Innovation.

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B2B Lead Generation Blog: Podcast: The New Rules of Marketing & PR Interview with David Meerman Scott

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

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