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5 Intent Data Stats That Can Shape Your B2B Sales Strategy

PureB2B

In B2B sales, actionable contact and prospecting information might be the most important piece of the “success” or “failure” puzzle. Did you know that sales reps, on average, waste about 60 minutes per day due to poor data ? For some businesses, that’s almost manageable.

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Why Marketing Management Must Master Deep Digital Analytics

ViewPoint

I have people to do that and we get website stats. It’s no longer enough, she realized, to just take the CRM or marketing automation system stats and determine where to spend the company’s growing marketing budget in order to find qualified leads and buyers. We know geo distribution, client and platform by user.”.

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Stop the random tactics and optimize your demand gen

Rev

“Our budgets are roughly 75% of what they were in 2022,” reports Kendrick Shuler, Outbound Marketing Manager at Tipalti. They also see stronger asks for ROI analyses, particularly for larger spends, and increased scrutiny on the dollars going out the door. Yet we still have very similar lead goals. How can you accelerate the pipeline?

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30 Sales and Marketing Stats to Know

PureB2B

We like to keep a finger on the pulse of the B2B marketing funnels and sales pipelines world and thought we would share some recent and relevant insights with you. Staying on top of sales and marketing trends like these can help you gain a new perspective on your strategies and even help you initiate a campaign or channel pivot.

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Inbound Marketing in B2B: How to Calculate ROI

Inbox Insight

79% of B2B marketers say that improving ROI of marketing activities is a key focus for 2020. And when it comes to inbound marketing specifically, proving ROI isn’t so straightforward. Being able to effectively calculate ROI for different inbound tactics also helps you decide on the best ways to move forward.

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30 Sales and Marketing Stats You Need to Know for 2019

PureB2B

It’s Q2 2019, do you know where your sales and marketing statistics are? We like to keep a finger on the pulse of the B2B marketing funnels and sales pipelines world and thought we would share some interesting insights with you. B2B Buying Process. B2B Marketing Tactics. If you liked those stats, how about these?

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5 Ways to Improve Your Email Marketing with CRM

GreenRope

5 Ways to Improve Your Email Marketing with CRM. Both of these stats tell us a lot about the importance and effectiveness of email marketing. Because of the generous ROI of email marketing, there is a lot of competition to stand out in the Inbox. The importance of CRM in Email Marketing. 1 Personalization.

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