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How You Can Write a Good Knowledge Base Article

Salesforce Marketing Cloud

Your customers can easily get the answers they need with knowledge base articles, which are informative help articles on your site. Service agents can also use knowledge base articles to solve customer problems and reduce their average handle time. What is a knowledge base article?

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CRM Software Selection Guide?

TrustRadius Marketing

The hardest part of choosing a CRM is knowing what to look for and consider. What is a CRM? Customer relationship management ( CRM ) software solution provides small businesses and major enterprises with services to improve workflows. What are the Benefits of Using CRM Software?

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Pega launches new AI buddy

Martech

Pega, the CRM and BPM software company, announced the launch of GenAI Knowledge Buddy, to generate answers for employees and customers based on a synthesis of content distributed across enterprise knowledge bases. It will be available in the first half of 2024.

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How to Use Big Data to Improve Customer Service

Biznology

With the right CRM solution, you know customers’ location, previous purchases, communication preferences, loyalty status, or support inquiries. A CRM system helps you close the customer service gap. That is where, again, integrating your customer support tools with a CRM system can help.

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Top 10 customer service software tools

Sprout Social

The platform empowers customers with self-service features such as guided widgets to lead users to relevant answers via your company’s knowledge base. Full-stack customer service software Integrating service tools with your CRM is a no-brainer for the sake of more comprehensive customer care.

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How to create a complaint management system to protect your brand reputation

Sprout Social

For example, if your customers are upset about long wait times, you could direct them to self-service options where they can find solutions independently. Lastly, integrated complaint management software and searchable knowledge bases will ensure your agents have all the customer information they need in one central place.

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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

The Ultimate Guide to the B2B Marketing Automation Solutions. Marketing automation solutions have become a must-have for modern B2B marketers particularly as the marketers are headed to explore new avenues alongside the dawn to the next normal. The marketers using B2B automation solutions tend to outperform those who don’t.