CRM eCommerce Paper Marketing 
SendX
DECEMBER 28, 2020
Marketing tools easily come to mind when you think of how to scale your business. CRM and email marketing tools are popular choices. While some compare to settle for the best, others dig deep to identify a CRM email marketing tool that'll offer both solutions. An email marketing tool feeds data to the CRM.
Webbiquity
JUNE 15, 2021
Even as newer and fancier ways to market your business crop up every season, old-school email marketing continues to provide the highest ROI, at a whopping $42 for every $1 of expenditure. This is where lead magnets come in, as an integral part of email marketing. Guest post by Priyanka Desai. What is a lead magnet?
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Webbiquity
AUGUST 1, 2019
B2B lead generation tools help marketers more effectively develop new prospective sales opportunities. Here’s why and how, as a marketer, you may want to integrate new lead generation tools and processes into your B2B lead generation strategy and campaigns. Guest post by Robert Jordan.
Salesforce Marketing Cloud
DECEMBER 23, 2024
Did you know that there are seven different types of ecommerce? Whether youre trying to find the right ecommerce type for you, or your expanding your ecommerce business , you’ll discover most transactions fall into one of these seven types. Ecommerce storefronts may also be maintained by first-party retailers.
Customer Experience Matrix
JANUARY 24, 2015
I’m revving up for the next edition of our B2B Marketing Automation Vendor Selection Tool (VEST) report, which will include six first-time entries. The system has an impressively broad scope, adding full Web site creation to the usual all-in-one mix of email, lead scoring, landing pages, and CRM. Here are thumbnails of the others.
ClickZ
FEBRUARY 21, 2020
30-second summary: Following a survey and some editorial research, we have highlighted 10 people we think are either respected industry guardians, or are making some noteworthy contributions to the marketing technology space. Nearly every person in our survey had him as one of their top five leaders in marketing technology sector.
Customer Experience Matrix
MAY 21, 2007
In fact, although I haven’t seen actual figures, I suspect on-premise continues to hold a larger share of the market. Everest Software produced a good white paper summarizing the issues, “On-Demand vs. On-Premise Software Deployment”, available here (registration required). I have just two factual quibbles with the paper.
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