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3 Reasons a Pre-Trained LLM is an Easier Path for your Business

Salesforce Marketing Cloud

So you may be at the point where you’re asking a critical question about your tech stack: “Should we train our own large language model (LLM) or license a pre-trained LLM?” ” It’s an important question and, for the majority of companies, taking the pre-trained LLM path is often the smarter choice.

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Your LLM Gets Its Data From Where??

Salesforce Marketing Cloud

You can’t know why the AI does what it does until you understand how the LLM was trained and where its data came from. It’s estimated that Wikipedia makes up between 3%-5% of the scraped data used to train off-the-shelf LLMs. LLMs trained on this data are versatile, and can generalize their knowledge to a range of topics.

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How to Make Your Team Believe in Content Marketing

Marketing Insider Group

Some companies have dedicated teams for content building, copyrighting and site optimizing; many do not. These are the guys who offer the same product or service and compete for the same market. These ones offer different products or services but are competing to satisfy the same customer need. Direct Competitors.

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Want Better Answers From Generative AI? Write Better Prompts.

Salesforce Marketing Cloud

Generative artificial intelligence (GAI) tools have made it very easy to write and polish emails or presentations, summarize reports, write code, create social media campaigns, and accelerate customer service interactions. Be careful of any copyright concerns and confirm that what GAI products give you isn’t plagiarized from another source.

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16 Business Tips You Need to Read

Hubspot

Host team trainings. If you’ve ever called a support team, you know how important providing great customer service is. A customer can instantly cut ties with a business over unsatisfactory customer service. Incorporate great customer service into your social strategy. Hold a company-wide Adobe Cloud Q&A session.

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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

Been Caught Stealing Let’s start with content creation and copyright issues. Having clear language on blogs and websites puts the public on notice about your position vis a vis copyright. In other words put a copyright, all rights reserved on your content or the bottom of your blog. You have to train employees too.

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B2B Lead Generation Blog: New E-Book Offers Great Advice

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. They have consolidated the best advice from top-notch professional service sales experts.