Marketing Insider Group

MAY 25, 2021

As a marketer, creating and publishing the right content in the proper context is essential. Many marketers can waste precious time, energy, and resources producing the wrong content for the wrong audiences. It can empower you to educate, attract, and convert prospects into leads and loyal customers. Source: HubSpot.

Buyer Intent 356

Buyer Intent Top of Funnel Intent Marketing AI 356

Ambal's Amusings

JANUARY 7, 2010

What are the challenges in writing good copy that not only educates prospects and customers but also draws them in as leads for your business? WhitePaperSource Newsletter. Scribd for reference and distribution of white papers. White Paper FAQs. WhitePaperSource Newsletter. WhitePaperSource Online Forum.

Lead Generation 100

Lead Generation Sales Qualified Leads Generation Lead Scoring 100

Convince & Convert

JULY 26, 2010

“I can publish search engine optimized pitches for free, really?&# Sales reps from traditional PR distribution services were even quoted as saying, “there’s a reason it’s free.&# – implying that it doesn’t perform well. The more content pointing to your site from sites with authority the better.

Social Media 115

Social Media SEO Marketing Websites PR 115

Outgrow

FEBRUARY 22, 2022

Content Distribution Strategy – Everything You Need to Know! Since the information explosion, there’s been a need to shift the focus from content creation to content distribution. Yes, it is important to create good quality, original content. What Is Content Distribution? What’s more?

Distribution 59

Distribution Webinar Metrics Outgrow Marketing & Strategy 59

ClearVoice

JULY 19, 2022

“Why does content marketing take time to produce meaningful results?”. High-performing content marketing campaigns take a ton of effort so it’s no surprise why people are keen on finding that out. What content marketing is not. To avoid false assumptions about how content marketing works, you first need to know what it’s not.

Top of Funnel 95

Top of Funnel Content Marketing Marketing Budget Work Management 95

ClearVoice

JUNE 21, 2022

Marketers need a carefully crafted content plan to execute content marketing campaigns with clarity and effectiveness. However, many are still confused about what content plans are, the role they play in content marketing, and how to create one that will yield meaningful results. Why you need to create a content plan.

Sample 52

Sample Marketing Budget Creation Planning Top of Funnel 52

nDash

JUNE 23, 2021

Learning how to promote your content is one of the most critical marketing strategies for your brand. We learn from the Content Marketing Institute’s 11th Annual B2B Content Marketing report that 73% of marketers use content marketing to nurture subscribers, audiences, and leads. laptop, smartphone, tablet).

Paid Content 96

Paid Content Promotion Tips Cost Per Click 96

ClearVoice

FEBRUARY 22, 2023

A carefully-developed webinar marketing strategy can propel your content marketing initiatives from good to great—but only with the right approach. Thanks to modern conferencing apps, content marketing tools, and event promotion platforms. This guide will show you how to plan, create, and execute a successful webinar content strategy.

Webinar Metrics 59

Webinar Metrics Marketing & Strategy Allocation Paid Search Agency 59

Outgrow

OCTOBER 15, 2022

A Beginner’s Guide to Ace Your Content Planning Game. And the case is no different when it comes to delivering content. You need proper content planning to ensure that your audience is receiving the best. . And content planning does just that. What Is Content Planning? Let’s dive right in. .

Top of Funnel 52

Top of Funnel Planning Outgrow Webinar Metrics 52

Convince & Convert

MARCH 25, 2010

Want to print out all your key metrics on one piece of paper, for easy distribution and circulation within your organization? Swix also plans to publish its own API so that third-parties can push and pull Swix data into other applications. A white label version for agency use is also in the works. I’m a big fan of these guys.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

AUGUST 18, 2010

Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective. Better question: How can we encourage existing customers to truly engage with our clients on the social Web? Better question: How can we optimize a video so that prospective customers find it in search results?

PR 162

PR Social Media Paid Content Media 162

Martech Advisor

MARCH 11, 2020

Content marketing is defined as a marketing approach that pertains to the creation and distribution of valuable and relevant content with an intention to entertain, educate, inform, or inspire the target audience to guide them through the buyer's journey. Table of Contents. What Is Content Marketing? Let's begin!

Top of Funnel 107

Top of Funnel Paid Content Practices Examples 107

Marketing 261

APRIL 4, 2018

Does Your Marketing Strategy Include Repurposing Content? How long does it take you to create a piece of content? I mean content with purpose and substance. Full transparency here: This blog post took me about 10 hours from brainstorm to distribution. That’s where content repurposing comes in.

Top of Funnel 113

Top of Funnel Content Thought Leadership Digital Marketing Funnels 113

nDash

JUNE 13, 2022

We live in a digital-first society whereby audiences engage with more content than ever before, making a final buying decision. Consider the 2021 Content Preferences Survey’s results indicating that 30% of respondents consume between one and three pieces of content before engaging with a salesperson.

Top of Funnel 98

Top of Funnel Work Management Marketing Management Paid Search Agency 98

Convince & Convert

SEPTEMBER 21, 2010

Last week, I was on a content marketing discussion panel (moderated by Jeff Rohrs ) at the ExactTarget Connections conference. At one point we discussed headline writing and what draws clicks within the social media content universe. The appetite for tools content is huge. Most of the rest are from spring 2010 or earlier.

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Ambal's Amusings

JULY 15, 2010

I recommend a structured development process comprised of the following steps: Step 1 Formulating the right kind and quantity of questions for SME interviews that can translate into highly appealing white paper content. Free document distribution sites: Scribd.com, DocStoc.com, Slideshare.net, Gazhoo.com, Yudu.com, and WhitePapers.org.

Paper 100

Paper Enterprise Management Marketing Management SME 100

ClearVoice

APRIL 9, 2020

Content is an umbrella term encompassing the various ways we share written, audio and visual communications. You know why you need content. What kinds of content types should you create? Every asset should have a greater purpose beyond the need to get something, anything out on the blog, newsletter and social feeds.

Top of Funnel 119

Top of Funnel Inbound Marketing Paid Search Agency Work Management 119

ClearVoice

JUNE 20, 2022

What do content marketing and inbound marketing have in common? Both rely on great content to work. Content is an umbrella term encompassing the various ways people share written, audio, and visual communications. Defining inbound marketing and the role of content. What kinds of content types should you create?

Inbound Marketing 52

Inbound Marketing Top of Funnel Planning Paid Search Agency 52

LeadSquared

APRIL 14, 2016

In our last webinar, we discussed all things content marketing with Scripbox. Just be there on all of them (have pages) and share informative content – the aim here would be visibility, and engagement (if you are sharing interesting content). How to identify the correct content distribution channel?

FAQ 52

FAQ Webinar Metrics Top of Funnel Work Management 52

ClearVoice

AUGUST 29, 2022

Of course, you can’t usher in awareness without content. The more content you create, the more people become aware of your brand. Let’s explore the value of content in your businesses marketing strategy: Value of content in marketing: Why is content important? Let’s approach the question, “Why is content important?”

Lead Ranking 98

Lead Ranking Lead Scoring Paid Content Marketing Strategy 98

nDash

JUNE 2, 2021

With so many content types publishing on the internet daily, it can get confusing regarding which ones you should focus on and when. There are blogs, eBooks, podcasts, social media posts, and more – each with different goals. Why should companies build a content strategy? Why should companies build a content strategy?

CMS Development 98

CMS Development Webinar Metrics Work Management Sitefinity 98

Convince & Convert

JUNE 3, 2010

But things kept speeding up – companies’ increasing customer data needs necessitated more complex forms, that were faster and more easily modified. It’s making social content sharing more fun. The method caught on, and soon, those with deep pockets could afford to hire developers to maintain these forms.

Social Media 111

Social Media Media Webinar Metrics Marketing & Strategy 111

Optinmonster

AUGUST 27, 2023

Are you using content marketing effectively to reach your customers and grow your business? These days, content is one of the best ways to raise brand awareness among a targeted audience. Content marketing campaigns can also bring you online authority, web traffic, leads, and sales. What Is Content Marketing?

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

seo.co

JANUARY 15, 2021

Success in content marketing depends on creating lots of content—and not just any content. You need good content, that people want to read/watch/listen to, and you need to keep things fresh enough that they keep coming back for more. 101 Content Marketing Ideas. Interactivity makes any content better.

Marketing Websites 83

Marketing Websites Content Webinar Metrics Work Management 83

Metadata

SEPTEMBER 19, 2022

Great lead generation strategies let you direct all your efforts and resources toward your ideal customers — the ones who will benefit the most from your product or service, convert, and stick around for the long haul. Some types of content, like blog posts, are forever — until you take them down, at least. Why it’s not so great.

High Quality Lead 52

High Quality Lead Lead Ranking Sales Qualified Leads Marketing Qualified Leads 52

Webbiquity

NOVEMBER 12, 2013

Which content marketing tactics and formats are gaining or losing favor? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. marketers have obtained at least one new customer through LinkedIn. Brandpoint ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

Which content marketing tactics and formats are gaining or losing favor? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. marketers have obtained at least one new customer through LinkedIn. Brandpoint ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Ambal's Amusings

NOVEMBER 23, 2010

How can you create a white paper that serves it purpose - create high quality leads, provide useful information to potential customers etc. By asking your SME these additional questions as part of your content interview process, you can craft a more effective white paper that fully engages your designated target audience.

Paper 100

Paper Work Management Marketing Management SME 100

LeadSquared

JUNE 10, 2016

Guest panelist Vishal Kataria , talked about content marketing and shared online marketing tips that can help you generate more than just awareness for your brand. Prior to this, he spent over 6 years, developing skills in varied sectors – marketing, social (digital) media, BPO and customer operations. Welcome to India.”

Paid Content 52

Paid Content Webinar Metrics FAQ Online Marketing 52

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Twitter 148

Twitter CRM Business Paid Search Agency 148