Communities Paper Peer-to-peer RSS 
NuSpark Consulting
OCTOBER 24, 2011
With social media, buyers can reach out to colleagues, experts, peers, etc. Topic/industry/technology-based online communities are particularly well-suited to attracting and relating with targeted participants. Informative, non-promotional content in the form of blogs, case studies, webinars, white papers, videos, etc.
Chris Koch
MARCH 19, 2010
Take an active role in facilitating and managing conversations, such as creating a blog or community. For example, the number of RSS subscribers bloggers have, the number of comments to the blog post, the number of page views, etc. Image by HubSpot via Flickr. I want to do something ambitious and I’m hoping you’ll help.
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Industrial Marketing Today
MAY 14, 2010
This feature is very useful if you are serving the architectural and builder communities. It is heartening to see that content is at the center of most discussions about the state of B2B marketing today. What do you do when the bulk of your marketing content, with the exception of case studies is product focused?
Buzz Marketing for Technology
JUNE 27, 2008
I offered a model of an environment with six channels for: authoring, syndicating information, communication, collaboration and networking, researching, and evaluation. The all papers presented at the Special Track are available at: [link]. I did not find research papers about using the start pages in the learning. eLearning 2.0
Online Marketing Institute
APRIL 4, 2011
I am going to set up PPC for three senior living communities, all. Pop-out the activity stream to keep a real-time feed of what the SEW community is saying, reading and sharing. More importantly, this type of strategy provides an opportunity to connect and share with social media friendly peers.
The Effective Marketer
MARCH 12, 2009
Yes, I may remember the task from time to time and I write it down in a yellow sticky note, but getting it into my task list (be it in Outlook where I centralize everything, or in a paper notebook that I used back in the day) triggers some type of psychological commitment that is not the case otherwise.
Industrial Marketing Today
JULY 23, 2010
Build a library of various content assets such as published articles, white papers, online demos, webinars, videos, technical specifications, datasheets, case studies and customer testimonials. The same holds true for video white papers. And yes, it does cost money. One-size-fits-all site content will not help you engage.
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