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The Complete Guide to Channel Sales

Salesforce Marketing Cloud

A makeup brand might use beauty bloggers or social influencers as affiliates to promote its lip gloss and bronzers online. Partners can magnify your marketing efforts with their own by hosting local events, driving webinar registrations, or providing onsite training with customers. One way around this is to use product registration.

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You don’t need a giant email list for a successful launch

ConvertKit

Erin Flynn moves from workshops to a signature course. He created a second course, Refactoring Growth , using the same playbook that this time answered questions customers had about SaaS growth. Corey Haines leveraged a successful launch with “Mental Models for Marketing” into a series of successful, time-limited courses.

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Marketing Automation: Like Bringing a Gun to a Knife Fight

Webbiquity

One of the biggest challenges b2b marketers face is what to do with all of those “names&# that come into your system that aren’t really “leads&# yet; contacts collected from white paper downloads, webinar registrations, trade shows and other activities. How do you separate hot leads from long-term leads from tire-kickers?

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Demise of the Cookie Panel Discussion

Porch Group Media

Instead, they’re going to offer a taxonomy that advertisers can bid on based entirely off of their registration data. Dan, as one of the co-founders of Liveramp, even though you’ve been gone for a while, they obviously cast a wide net compared to some of the others in the space. They have about 46 different audiences.

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18 Ways to Guarantee Nobody Misses Your Next Webinar

Hubspot

We’ve set the Guinness World Record for largest online marketing seminar, we've hosted webinars with partners such as Facebook , LinkedIn and Salesforce and we’re able to host and promote in-house because of the modern marketing team we’ve built! 3) Set a registration goal. Excited registrants turn into excited attendees.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course. Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements.

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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

The breakdown: “We prefer to take the extra step when measuring ‘influence’ and look at the value of referral links in terms of page authority. Industry Offers & Promotions. Promotional Event. Golf Courses and Clubs. Promotional Products. Registration-related Products. FOLIO: Alerts & Newsletters.