case publisher 
Contify
FEBRUARY 4, 2020
By configuring Contify’s News Feed APIs to deliver targeted and contextual news updates on unique and niche topics such as regulatory technology (RegTech), P2P and co-lending, blockchain, cryptocurrency and more, to each of the app’s thousands of users, the firm saw a dramatic spike in user engagement metrics.
ClearVoice
JANUARY 14, 2020
And the nature of editorial outlets is that most published pieces will be out of date after a year. Sharing good content provides values for your customers, and it’s not necessary to rehash an entire article if you agree with most of it — you can just send readers to the original source.
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Hubspot
JUNE 14, 2018
A good case study for the data privacy problem is Blockstack , a network built on blockchain that touts itself as “a new internet for decentralized apps.” You’d also need to customize your user experience on the specific things your audience is looking for (though the best marketers are already doing this). It works like this: 1.
Marketing Insider Group
AUGUST 18, 2015
Michael Brenner: It really comes down to any company that’s trying to reach new customers. love talking to them about how content marketing, as opposed to advertising, is a way to gain more customers as opposed to spending your way to get there. Whatever the case may be, it’s something with self-interest.
KoMarketing Associates
JANUARY 26, 2016
As social media has grown, so has the opportunity for businesses to reach customers and potential customers. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person).
Wondering Out Loud
MARCH 27, 2009
I knew I couldn’t agree with his assertion, but, then again, I wasn’t sure how to make a case to the contrary. But if we strip away obvious differences, I believe the case can be made that talking about gum and ERP software are more similar than you might think. Whether the market is B2B or B2C they are both, in the end, P2P.
GreenRope
JULY 1, 2014
B2B and B2C have something in common: they are both P2P. This applies to all content you publish, which is why you need to know your niche audience and buyers before you start sharing content willy-nilly. So many people see B2B and B2C as two very different animals. LinkedIn: The In Academy with Ron Nash.
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