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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

It is an extremely competitive and ever-evolving industry where new features, tools, and software are born every day to take their place in the market. In this market, the insights derived from influencer marketing case studies become invaluable. 9 Top B2B & SaaS Influencer Marketing Case Studies 1.

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5 Tactics to Improve B2B Lead Quality on LinkedIn

KoMarketing Associates

Before coming up with an ad strategy on LinkedIn, it’s important to take a step back and understand who the specific audience that an advertiser wants to acquire is. They offer advertisers a variety of different ways to create an audience, including: Job Titles & Function. Some offer examples may include: White Paper/Case Study.

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4 Best Practices for Successful Multi-Channel B2B Ad Campaigns

KoMarketing Associates

Whenever you read a marketing piece or go to a conference, you will hear that the B2B buyer journey is getting longer and more complex. With so many advertising platforms available, it’s certainly a challenge to keep up with the space and create high-converting campaigns. 79% of marketing leadsnever convert into sales.

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B2B Demand Generation Best Practices: 10 Proven Ways to Improve Your Results

KoMarketing Associates

This is a best practice borrowed from content marketing, but it is mission-critical for a B2B demand generation funnel. And unfortunately, only about half of demand generation marketers are using personas. Case studies: 46% (compared to 54% in 2020). In other words, use personas. Invest in earned and paid media.

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50 Inbound Marketing Resources Every B2B Marketer Should Subscribe To

SmartBug Media

Whether you are completely new to the world of inbound marketing or have been practicing this methodology for years, these resources will help you stay up to date on all the latest trends. In addition to blog articles and content, HubSpot also offers an amazing inbound marketing training curriculum —and it’s free! Demandbase.

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

The well-researched articles in the blog can be B2B marketers’ ultimate guide to optimizing their content strategy including the blog posts, blog posts, and original pieces of research, case studies & much more. The blogs published are amongst the best B2B marketing blogs for entrepreneurs.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

Let’s shed some light on the range of features that cover the majority of the marketing stack. These following features roll into 5 categories: Email Marketing and Online Marketing, Lead Management, Reporting and Analytics, Social Media, and Integrations. Email Marketing & Online Marketing.