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Flip yourself into leadership with exponential growth publishing

Biznology

The Internet reaches you by cable and wirelessly by WiFi and your mobile phone. Capitalism reaches you through advertising, jobs, money, and the products you buy and consume. Related articles in Media 2025: First article — Executive Summary: Lead exponential digital growth through publishing and advertising.

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14 Top Marketers Share Marketing Predictions and Trends for 2020–2025

Martech Advisor

Here’s your way into a super successful 2020–2025: D2C Companies Will Move Away From Facebook Advertising. Kerel Cooper , SVP Global Marketing, LiveIntent. A ton has been written this past year about how D2C companies were leaving Facebook because of rising prices to advertise on the platform.

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The State of Localized Programmatic: Why Marketers Need to Adopt a Personalized Digital Strategy

Martech Advisor

National campaigns have traditionally been at the forefront of every marketer’s strategy and are consequently where the majority of advertising dollars are spent. However, within The State of Localized Programmatic Report you’ll find that for years there has been a growing demand for more personalized advertising.

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4 Ways To Fix Your Facebook Problem

Convince & Convert

Continuing the conversation, my brilliant friend and collaborator Robert Rose from Content Marketing Institute wanted to get some thinking about Facebook from a few colleagues, so he asked me what I thought was really going on. That really brings into play how much money we, as marketers, should chase down the Facebook rabbit hole.

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7 Marketing Experts Share What They’re Focusing on in 2020

Hubspot

Working closely with marketing leaders as president and co-founder of Share Your Genius , I've seen firsthand the rapid development of this industry, and one of the most prominent areas of growth is a marketer's bread and butter: content. And, while Google advertising solutions have benefitted more than 1.3

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Will Twitter’s Live Video Content Become the New TV?

Content Standard

Video content continues to grow in popularity online, but Twitter is banking on a much larger, more fundamental shift in the way we consume visual media. As mobile devices continue to occupy more of our time each day, and video consumption increases accordingly, traditional television is having a harder time attracting viewers.

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Three Unexpected Gen Z Trends Defining Tomorrow’s Digital Content

Martech Advisor

Mobile devices are the hub of Gen Z’s digital life, but other connected devices such as TV and tablet/portable computing also play prominent roles in how they consume and share content. Marketers should also explore opportunities to enable users to create their own content, monetize it and share that content with other users.

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