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How to Manage Your Entire Marketing Budget [Free Budget Tracker Templates]

Hubspot

If only there were a way to organize your answers to all of these questions -- a place where you could enter in estimated costs for all of your line items, and then compare your projected marketing budget to what you actually end up spending. Included in our eight budget templates bundle is a template to manage your website redesign.

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How We’re Different than HubSpot

BenchmarkONE

Here at Hatchbuck, we’re not afraid to call out a decent marketing automation tool when we see it, even if we didn’t make it ourselves. There’s a lot to like about HubSpot , and you’ll probably see their name again and again when you’re researching marketing software for your business. We’re More Cost-Effective.

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What Is B2B Event Marketing and Why You Should Still Consider it in 2021

Oktopost

It’s been said that the best salespeople are those who are sharp as a tack when it comes to building relationships. B2B event marketing has been proven to be as good as gold for this goal. . Not just that, it’s also a time-tested and versatile strategy for reducing sales cycles and expediting pipeline generation.

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How to Recession-Proof Your Content Marketing Strategy

ClearVoice

Marketing is Essential During a Recession. It’s tempting to cut back on your marketing budget, but data shows that is actually not a good idea. According to a new report from Analytic Partners , if you cut back on marketing spending during a recession, your competitors may swoop in and steal your business. Click To Tweet.

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How AI Can Help Local Businesses Improve Digital Marketing

seo.co

With some exceptions, AI-powered tools like ChatGPT and Google Bard can help you with SEO, content marketing, lead generation, and more. AI is accessible to local, small business owners If you’re worried that AI tools, like ChatGPT, are just for big corporations, don’t worry – you can get in on this tech, too.

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HubSpot’s 2022 Sales Strategy & Trends Report: Data from 1000 Global Sales Pros

Hubspot

Building trust and rapport, crafting a personalized sales approach, and prioritizing existing customers are more important than ever to a successful sales strategy that not only attracts customers, but turns them into promoters of your brand. Selling by offering a solution rather than pitching a product/service is key to sales pros.

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3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]

Sword and the Script | B2B

Whether you are tallying up your results for the end of the year, or planning programs for the next year, benchmarks provide context for companions. Fortunately, there are several new studies that have been published about content marketing, blogging and webinars that provide solid benchmarks. 1) Content marketing benchmarks.