BtoB Linkedin Magazine Profiling 
ViewPoint
DECEMBER 17, 2013
Links to LinkedIn profiles of company managers (Stirista). Tech purchase likelihood scores from Harte-Hanks, built from internal models and appended to enhance the profile of each account. Crain’s BtoB magazine named Ruth one of the 100 Most Influential People in Business Marketing.
markempa
SEPTEMBER 29, 2006
A recent BtoB Magazine article by Carol Krol, " Copy this: Telemarketing big with Xerox " shows that, although the phone may not be as buzz worthy as other lead generation tools, it remains the backbone to successful lead generation. Centralizing leads for profiling and scoring. Appending data and information.
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Marketing Insider Group
JANUARY 24, 2013
To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. Home of Chief Content Office Magazine and THE event Content Marketing World.
MLT Creative
MARCH 2, 2012
5 B2B social media questions to ask about LinkedIn Answers. B2B companies have been successful growing their business and driving leads from LinkedIn, and many still continue to wonder how they do this. It is usually through a combination of optimized profiles, company updates and providing value in Groups.
markempa
MARCH 30, 2007
The goal is not to try to buy the biggest list possible, but instead build the most relevant list possible based your ideal customer profile. Related Article: BtoB Magazine: Unisys gets boost from good data I recommend you start by collecting all of your existing in-house marketing lists into one place.
Paul Gillin
OCTOBER 5, 2011
With 9,400 Twitter followers, 1,200 LinkedIn connections and regular columns in BtoB magazine and The CMO Site , I can extend their reach at very little cost to them. If you want access to my inbox and to my network, help me build my professional profile by making it easier for me to help my friends and contacts.
markempa
JANUARY 18, 2005
was recently interviewed by Selling Power Magazine on the topic of prospecting (sales person generated leads). was recently interviewed by Selling Power Magazine on the topic of prospecting (sales person generated leads). Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0
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