Remove story the-future-of-cpa-marketing
article thumbnail

Should You Start a Business in Uncertain Times? What Research & Real Business Owners Say

Hubspot

Melissa Pedigo, CPA, founder of A CPA Writes. I started a business during my senior year of college. I was on the verge of graduation, beginning a full-time job, and sensing the reality of adulthood looming right around the corner. Looking back, that was a wildly uncertain time. The COVID-19 pandemic hardly touched VC funding either.

CPA 97
article thumbnail

End-of-the-Year Checklist: 5 Tasks Freelancers Should Tackle Right Now

ClearVoice

Before you can plan for the future of your business, you must assess the progress and areas for improvement historically. Incorporate this data into your informational sessions moving forward and sprinkle those buzzwords into your content marketing messaging within your website and social media. Gather your end-of-the-year data.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Tips for Creating Interesting Content on Your Accounting Blog

Hinge Marketing

That’s why it’s important that your accounting blog offers more than basics about the accounting equation, depreciation schedules and the definition of working capital. As is the case with any other blog, you’ll need content that’s compelling, shareable, and even has the possibility of going viral.

Tips 48
article thumbnail

Brand awareness: A marketer’s guide

Liveintent

Brand awareness should be a top priority for marketers. But it’s important to remember that brand awareness campaigns can help you build your pipeline for the future. This all means that marketers have a big opportunity to get in front of new audiences with widespread, multi-channel messaging. Let’s get started.

article thumbnail

The 8 Things You Must Do to Improve Your Sponsored Social Ads

Convince & Convert

As organic reach dwindles, social media ads are becoming more and more appealing to marketers. Save your custom audiences to optimize settings and recycle for future campaigns. Save your custom audiences to optimize settings and recycle for future campaigns. First, focus on the story, not the sale. Make it fun!

article thumbnail

From Resident Expert to Visible Expert?: The Story of Rita Keller

Hinge Marketing

While still at Brady Ware, Rita had already begun performing two activities that were key to ensuring her future success: consulting and blogging. Rita’s big break came when she was asked to speak for the American Institute of CPAs , a platform that allowed her message to reach a much wider audience. Not Just a COO.

CPA 48
article thumbnail

4 ways marketing is different from sales

MKT1

Marketing gets a bad rap. Many founders, sales leaders, product leaders, and even marketers themselves think B2B marketing teams are just a service organization to sales—marketing only exists to generate leads this quarter. And that’s partially because it’s incredibly misunderstood.