6 Surefire Strategies to Improve Your Bulk Email Campaign Performance

SendX

Check your mail copy for spam triggers Span triggers are keywords or phrases that email service providers mark as red flags. If your email subject line or body contains these spam triggers, your email will be labeled as spam or at least a promotional email.

The Marketer’s Guide to Getting Leads Through Sales Automation

Marketing Insider Group

Unlike yesterday’s robocalls or email blasts, today’s sales automation all boils down to personalization. We’re not just talking about inserting [Recipient Name] in the subject line and a few times into a vanilla one-size-fits-all sales email.

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Boost Email Relevancy With Dynamic Content

Industrial Marketing Today

Dynamic content will automatically insert relevant content within your emails based on trigger rules and segmentation that you set up. Whenever you are tempted to use “batch and blast” emails, stop! Otherwise you will continue to see declining open and click through rates, increasing number of opt outs and SPAM complaints. Set up trigger rules for automatic insertion of dynamic content. Email marketing has been a staple of industrial marketing for a long time.

5 Email Marketing Personalization Tips to Implement Now

Circle Studio

With the volume of email that your audience receives, traditional batch-and-blast tactics will likely get your emails, ignored, deleted and/or reported as spam. Most email marketing platforms (ESP) have a feature for personalization that enables you to dynamically pull in information from contact fields in your lists and insert them into each email on an individual level. As opposed to the blast approach, email marketing personalization is about one-to-one communication.

Why Twitter #Hashtags Are Worthless [Infographic]

Cody Ward

Spammers have also discovered Twitter as a tool to blast out their messages, often interrupting real information with plugs for their unrelated causes. But the problem occurs when spammers target hashtags in an attempt insert themselves. ” Feel free to review the full infographic below: Hashtag Spam | Infographics. Twitter is a fantastic tool for disseminating information to an audience in real-time.

4 Things Online Dating Has Taught Me about Personalized Marketing

Marketo

It is not a place for batch-and-blast, robo messages (yes, spam exists within online dating), or conversations that just “die.” Your Marketing Is Not “<Insert Fairytale Name Here>”. Author: Marissa Lyman In the words of the great Beyoncé, “All the single marketers (All the single marketers). Now put your hands up!”. When I got out of my last relationship, my boss suggested that the best thing I could do was throw myself into my work.

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Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Better Email Marketing: How to segment and target your leads and customers

GreenRope

We want to get as many of our users there, however do not want to blast our entire list (most of which are not in San Diego) with San Diego events. Insert customer retention post]. However, if you are sending them the same content as your leads and clients, they are going to catch on and just assume you forgot to take them off your list and probably unsubscribe, or even worse, mark you as SPAM. Better Email Marketing: How to segment and target your leads and customers.

Video Email Marketing: How to Boost Your Sends with Video

Vidyard

It’s easy to insert and track videos in email, especially with a video platform. Simply upload your video and you’ll have the option to insert it when you create an email campaign. For example: Email blasts. If you’ve got a video marketing platform , you can personalize videos automatically—inserting each recipient’s company name or logo within the video itself. Nobody wants to get blasted with noise in a quiet office.

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An Introduction to Sales Enablement – Webinar Transcription

Lead Liaison

So we like to say that those kinds of company, they’re just sending out email blasts. They’re doing very basic marketing around email but they’re blasting their database. I don’t like to eat dog food or be blasted, like I mentioned earlier. That’s what marketing automation can do is help you segment and communicate and have conversations, not blasting people. Those emails must have an unsubscribed link, because you want to be can spam compliant, etc.

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Eloqua Blog: Lead Nurturing Markie – Runner Up

Eloqua Tips and Tricks

The frequency of these campaigns is getting Axios back into the front of the mind of the prospect and the unsubscribe rate being extremely low shows that I am not just spam blasting. There are several soft benefits that the lead nurture program has enabled: Email frequency has been dramatically increased and has not been rejected through unsubscribe or spam complaint so it is good for branding, especially in territories we aren’t well known.

How to Nail B2B CTAs: Email, Social, Blog, & Web

SnapApp

No, not like the spam chain mails your grandmother sends you. Their “Blast Off” CTA at the bottom stands out within the first glance, telling me that if I planned to jump aboard the rocket to qualified leads, I needed to click there to do so. There’s a good chance blog readers have arrived via a quick Google search, social media promotion, or email blast. In most of their blogs, they insert a small banner CTA as well as a lager image at the end.