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Softening the Ask – How to Improve Opt-in Form Conversions

FunnelEnvy

The internet triggered a revolution in most fields, and marketing is no exception. The ability to track people’s online behavior gave marketers critical new data and insights into consumer behavior. While free can be great for a business, it also lowers the barrier to entry. Is the form context distraction-free?

Opt-in 67
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B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

[ps2id id=’overview’ target=”/]Email continues to dominate B2B marketing, but a generic approach isn’t enough. With its broad reach, affordability, and personal touch, B2B email marketing is essential for making a lasting impact on your audience. Let’s dive in! billion and is projected to reach USD 17.9

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B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

[ps2id id=’overview’ target=”/]Email continues to dominate B2B marketing, but a generic approach isn’t enough. With its broad reach, affordability, and personal touch, B2B email marketing is essential for making a lasting impact on your audience. Let’s dive in! billion and is projected to reach USD 17.9

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Read Rates: Who’s Actually Captivated by Your Email?

Litmus

Open rates can be deceptive. While there are many email metrics you can measure, this one packs a punch. Only 19% of marketers currently track read rate today, according to our latest State of Email Analytics report. Interested in more email analytics insights? That’s where the read rate can help your email shine!

Open Rate 111
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Top 10 Best Bulk Emails Services in 2023

Optinmonster

Marketing automation has come a long way , and bulk email services are at the forefront. You can use them to design professional campaigns, automate messages, and analyze your emails’ performance. But how do you choose from the multitude of options out there? The most important benefit is detailed analytics.

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Best Practices for Direct Email Campaigns

Versium

When you run direct email campaigns, you want to do it in a way that maintains or improves your online reputation and avoids being blacklisted or marked as a spam. First, it helps to know some of the reasons emails can bounce or be filtered out of the inbox. Opt-in & Quality. Use double opt-in.

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Watch for inflated email open rates now that iOS 15 is out

Martech

With Apple’s iOS 15 now an available update for all iPhones, marketers should be on the lookout for changes in their email open rate data. In addition, marketers will lose the ability to track device and location data from these pixels as well.” Get MarTech’s Email Marketing Periodic Table.

Open Rate 114