Martech

MAY 6, 2022

Inform leadership : An in-depth, organized report with figures, analysis and insights keeps your leadership clued into your email performance. Two recent surveys primarily of UK email marketers show the wide range of treatments email reporting receives. In the 2017 Census, for example, 25% spent more than two hours on reporting.

Budget Programs 106

Budget Programs Work Management Marketing Management Planning 106

Moz

JUNE 28, 2020

In this analysis, I looked at 1,474 client content campaigns across six different data source categories: Client data Social media Participatory methods Publicly available data Survey Germ swab. In this analysis, each category has at least 20 campaigns, while some categories have several hundred campaigns.

Viral Marketing 80

Viral Marketing Press Sample Ethics 80

Moz

JUNE 28, 2020

In this analysis, I looked at 1,474 client content campaigns across six different data source categories: Client data Social media Participatory methods Publicly available data Survey Germ swab. In this analysis, each category has at least 20 campaigns, while some categories have several hundred campaigns.

Viral Marketing 72

Viral Marketing Press Sample Ethics 72

The Effective Marketer

MAY 24, 2012

A recent research survey, Email Marketing Industry Census 2012 , conducted by eConsultancy and sponsored by Adestra sheds some light into how email marketing is being used and trends facing email marketing as an industry. According to the research, only 31% of companies surveyed regularly test their email marketing campaigns.

Customer Surveys 100

Customer Surveys ROI Email Marketing Effectiveness 100

Martech Advisor

DECEMBER 6, 2019

It's usually done via product testing, focus groups, and surveys. These may include public data, labor statistics, census data, or other public documents. The next steps are choosing who to survey and engaging those who either made a purchase, didn't buy or other potential customers. Conduct Rewarding Online Surveys.

Research 95

Research Marketing Websites Buyer Personas Tips 95

Biznology

NOVEMBER 30, 2018

Questionnaires and interviews, such as online and paper surveys or in-person and telephone interviewing , are vital to gathering detailed person-specific information. These types of research techniques help researchers understand why a consumer acts in a certain way – why he or she buys (or doesn’t buy) a certain product.

Correlation 91

Correlation Paid Search Agency Act-On Paper 91

BenchmarkONE

SEPTEMBER 13, 2018

When it comes to marketing, primary research includes activities like: Surveys. 1: Google Surveys. Google Surveys is exactly what it sounds like: it’s a tool for market researchers to create surveys and deliver them to highly targeted demographic groups. Gathering and analyzing data. A/B Testing. Focus groups.

Paid Content 71

Paid Content Research Enterprise Management Tools 71