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B2B Social Media Trends We are Going to See in 2018

Schubert B2B

But it makes sense for marketers to favor this tool because video is a unique medium. In addition, the first couple seconds of your video must capture your audience’s attention and lock them in — keeping in mind the users on each platform. In reality, it’s almost all they’ve ever known. Augmented Reality. Pretty cool, right?

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How to Create a Mailchimp Popup to Grow Your Email List

Optinmonster

This could be a promotional deal, an eBook, or anything else you think your audience would find valuable. As your list grows, you have more opportunities to reach out to these contact lists with follow-up promotions. The popup campaigns they provide are basic and limited in terms of what they can do.

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Video Marketing Strategy: What You Need to Know to Succeed

Vidyard

You’ve successfully cleared one major hurdle: the fear of getting started. Now’s the time to put a strategy in place. A video marketing strategy will help you meet your goals and create video content that addresses real business objectives. Starting from scratch? No need to worry. You can make your video content intentional from day one.

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Minimum Viable Content Marketing Metrics: 4 Core KPIs to Track

nDash

These are the questions keeping so many content marketers up at night. In the past, the KPIs we now call vanity metrics were often the highest priority. But now, you’re under more pressure than ever before to attribute your strategy to revenue goals. An SEMrush guide explains the 23 essential KPIs to measure campaign performance.

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Creating brand awareness

Ontraport

Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills. Some of our customers have been in business for decades and some are just getting started, but they all have the same goal: to gain customers. The idea of gaining customers sounds pretty straightforward. Or, they don’t need it yet.

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Creating brand awareness

Ontraport

Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills. Some of our customers have been in business for decades and some are just getting started, but they all have the same goal: to gain customers. The idea of gaining customers sounds pretty straightforward. Or, they don’t need it yet.

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4 Campaign Ideas to Take Your Starter-ABM Strategy to New Heights

Terminus

You’ve been playing the account-based marketing game for some time, but you’re looking for a few new long-term plays to take your team to the next level of hero mode. Lock in on the platform that will tell your story. This isn’t your first rodeo. Well, you’ve come to the right place. The finale of the latest and greatest show?