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How to use Google Analytics for stronger social media reporting

Sprout Social

Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting. Why use Google Analytics for social media measurement? It’s critical to track how well your brand awareness campaigns are running.

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6 Powerful Google Tools You Should Try

DAGMAR Marketing

Powerful tools from Google, such as Meridian, can be especially helpful for marketers and advertisers who are searching for ways to review the full scope of their efforts. Here’s a brief comparison of the two products and what they offer, so you can make an informed decision about which one will be best for you.

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Creating Value for Customers When Many Are Watching Their Wallets

Digilant

Advertising During Economic Uncertainty Around eight in 10 U.S. However, your advertising not only needs to reach them, but speak to them directly. What is your value add in comparison to your competitors? Where are you losing consumers in the sales funnel? Where can you shift ad spending to hone in on these successes?

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Creating Value for Customers When Many Are Watching Their Wallets

Digilant

Advertising During Economic Uncertainty Around eight in 10 U.S. However, your advertising not only needs to reach them, but speak to them directly. What is your value add in comparison to your competitors? Where are you losing consumers in the sales funnel? Where can you shift ad spending to hone in on these successes?

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How to Leverage Intent Data to Drive More Business

NetLine

How to leverage intent data in 8 steps Gone are the days when banner ads on a popular review website could funnel hundreds of leads to your business. On the contrary, today’s buyers are so inundated with paid advertisements and email blasts that they’ve turned a blind eye.

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How to Get More B2B Traffic and Leads with Effective and Relevant Content

Valasys

According to a study, in comparison to traditional advertisements, 70% of internet users learn from content before purchasing a product.”. Assure Visibility for B2B Content via Paid Advertising. Setting clear goals for reach and conversions around your content is crucial for making the most of your advertising budget.

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6 Tips to Evolve Your Content Strategy in 2020

Valasys

Intent’ data fetched from your website analytics as well as the third-party data platforms can help evolve your content strategy with a 2020 vision. Also, the marketers should test-run & deduce an optimal frequency to publish blogs on their websites according to their niche. So, the process of lead nurturing is important.