QuanticMind

MAY 3, 2018

The GDPR is a regulatory act adopted by the European Parliament in April 2016. It’s aimed at protecting data and privacy for all individuals within the European Union, and addresses the export of personal data outside the EU. What is the GDPR? What is personal data? Device IDs. Location data. What is consent?

Advertisements 40

Advertisements Advertising Privacy Policies Marketing AI 40

The Customer

APRIL 14, 2020

15 min Your Data Privacy: How Much Do People Know? July 6, 2021 It’s easy to forget that the convenience of using free apps, shopping online, and being able to communicate with people across the world at any time comes with the loss of data privacy and putting our personal information in the hands of companies that will make a profit on it.

Privacy 52

Privacy Ethics Privacy Policies Enterprise Management 52

Zoominfo

MAY 24, 2022

Data privacy is a huge part of our business model and our customers rely on our compliance because it affects them. Even if you’re working with a trusted data partner, each company needs its own informed privacy compliance strategy. What is Privacy Compliance? How do You Achieve Privacy Compliance?

Privacy 100

Privacy Privacy Policies Privacy Protection Guidelines 100

Content Standard

OCTOBER 2, 2017

Anyone who maintains a record of personal data must adhere to strict guidelines to mitigate risk of breaches—which includes data stores in CRMs, marketing automation systems, and so on. Look at consent mechanisms, review and update privacy policies, and review data inventories. More stats you say? We play it safe.

Planning 0

Planning Advertising Agencies Work Management Privacy Policies 0

Hubspot

FEBRUARY 10, 2012

And you might have also noticed that privacy has been quite a hot button issue recently, with the launch of Google's new one-size-fits-all privacy policy as well as the latest debacle with the up and coming (or maybe not?) CAN-SPAM Act. Do-Not-Call Implementation Act. First, there was all the SOPA/PIPA drama.

Paid Content 28

Paid Content Privacy Policies Advertising Agencies Telemarketing 28

Stevens & Tate

SEPTEMBER 20, 2022

Companies will have to be transparent about what data they hold about you and why, and will no longer be able to spam you with unwanted marketing material or share your data with third parties without your knowledge. Cookie Policy. An example of a typical compliant cookie policy can be seen here on our website: Privacy Policy.

Privacy Policies 94

Privacy Policies CMS Development Privacy Opt-out 94

Choozle

JUNE 13, 2022

Here are a few important global and national data protection laws to know as a marketer: The California Consumer Privacy Act (CCPA), The California Privacy Rights Act (CPRA) & other US laws. For more information, you can review the California Attorney General’s official webpage. State laws.

Privacy 75

Privacy Privacy Policies Opt-out Advertising Agencies 75

Valasys

MAY 7, 2024

These include the California Consumer Privacy Act (CCPA) in the US and in Europe it’s the General Data Protection Regulation. Due to immense importance, companies need to adjust by making data privacy policies a top priority. Establishing and preserving trust with customers requires transparency and efficient interaction.

Privacy Policies 40

Privacy Policies Privacy Transparency Marketing Analytics Tools 40

Convince & Convert

JULY 21, 2010

A Policy of Protection While speaking recently to a room full of ad agency folks, I asked the audience if they had a social media policy in place for their staff. The FTC encourages social media policies be in place and reviewed. You can find her on Twitter or, if you’re lucky, behind a rolling pin making a fresh pie.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Madison Logic

DECEMBER 14, 2023

Yet the marketing landscape is also full of noisy predictions that, if you act on only because they’re the “next big thing in marketing” and don’t do your research, will impact your bottom line and make your motions more reactive than proactive. Let’s stop that habit now. Another challenge is the learning curve with any new platform.

Marketing AI 52

Marketing AI B2B Marketing Marketing Automation Services Work Management 52

Single Grain

NOVEMBER 24, 2020

In fact, consumers cite brand transparency and authenticity on social media as an essential purchase motivator that impacts their decision – and marketing compliance ensures that they get exactly what they are looking for. Use a ToS template to ensure that you include all pertinent information on your privacy policy.

Digital Asset Management 64

Digital Asset Management Work Management Marketing Management Paid Search Agency 64

Single Grain

MARCH 8, 2023

Not only are there a ton of channels to use, but tracking is becoming more challenging due to privacy changes like Apple’s App Tracking Transparency policy. When it comes to advertising and marketing, the digital world is always on the move, and staying ahead of the curve is crucial to success.

Paid Content 59

Paid Content Advertisements Advertising Paid Search Agency 59

Convert

FEBRUARY 9, 2021

What’s more… the GDPR was a precursor of other initiatives like the ePrivacy Directive and the California Privacy Rights Act. As brands like Netflix and Amazon scale their testing programs, it is only a matter of time until the question of ethics in A/B testing becomes mainstream and gets its own set of guidelines.

Ethics 52

Ethics Optimization Work Management Marketing Management 52

Optinmonster

JANUARY 22, 2020

Personalize everything (including the sender name). Write enticing subject lines. Write like a real person (to a real person). Use compelling copy. Connect with readers through storytelling. Use social proof. Focus on micro conversions. Clean your email list regularly. Follow the rules. Stick to a schedule. Test your emails. Design Campaign.

Email Marketing 99

Email Marketing Practices Ad Building Best Practices 99

Albacross

JULY 31, 2018

If you ask us, it boils down to understanding your clients’ needs, and communicating with them in a genuine, transparent manner. And that’s just scratching the surface. So what’s the key to being a great B2B marketer? Of course, it doesn’t help to keep exploring the latest B2B marketing strategies, too. Let’s jump right in! Run PPC Ads.

Paid Content 40

Paid Content Paid Search Agency B2B Marketing Marketing Strategy 40

Optinmonster

JANUARY 22, 2024

In this blog, we cut straight to the chase, presenting only the most effective search engine optimization tips that can immediately improve your SEO results. Place Your Keywords Strategically Strategically placing your keywords is a fundamental aspect of SEO and our number 1 SEO optimization tips. URL Structure : Include keywords in your URLs.

Lead Scoring 52

Lead Scoring Lead Ranking Traffic SEO 52

seo.co

OCTOBER 4, 2020

101 SEO Improvements – Table of Contents. Domain optimization. Global on-site optimization. Page-level on-site optimization. Link building. Social media. Correctional strategies. Everybody does. And everybody clicks on one of the first entries in the search engine results pages (SERPs) they find. Global on-site optimization. Social media.

Lead Scoring 111

Lead Scoring Lead Ranking SEO Google 111