Hubspot

JANUARY 25, 2012

So, significantly more people own tablets and e-readers in 2012. In fact, eMarketer discovered that B2B C-suite executives are using their tablets to research business purchases online, and far more so than non-C-suite executives. If this sounds like you, make full mobile optimization of your website a top priority for 2012.

Emarketing 28

Emarketing Buyer Personas Mobile Marketing Demographics 28

Hubspot

FEBRUARY 10, 2017

Snapchat CEO and co-founder Evan Spiegel wrote this in the first post on the Snap Inc. -- then Snapchat -- blog back in 2012, when users could only send photos, and only on iOS devices. 2012: Video arrives. To add to the fanfare, eMarketer predicted that Snap Inc. Follow HubSpot using the handle hubspotinc.

Paid Search Agency 28

Paid Search Agency Social Media User-Generated Content Emarketing 28

Hubspot

JANUARY 20, 2011

EMarketer recently came out with a report that contains the online ad spending per internet user in the EU-5, Canada and the US in 2010. growth in Q2 2012. HubSpot's product offers a great analytics application for both your website and your blog so you can see exactly what people are looking at, what's working, and what's not.

Advertisements 28

Advertisements Advertising Emarketing Television marketing 28

Hubspot

JUNE 5, 2013

Amazon is anticipated to generate $835 million in ad revenue this year, eMarketer reports. That will be a 37% jump in net ad revenue from 2012, which was up 45% from 2011. eMarketer just slashed its Microsoft ad revenue estimates in half. So sit back, sip your coffee, and catch up on the news. 1) Amazon Ad Sales Surging.

Emarketing 28

Emarketing Amazon Blast Campaigns Forrester 28

Hubspot

JUNE 24, 2011

According to eMarketer , there will be 73.3 It’s estimated that there will be more than 84 million by 2012 and over 100 million by 2014. And for companies with less than $10,000 in revenue per year (what we at HubSpot consider small businesses), only 0.5% For HubSpot users, their websites are automatically mobile-friendly.

Mobile Marketing 28

Mobile Marketing Paid Search Agency Urgency Marketing Advertising Agencies 28

Hubspot

JUNE 17, 2013

Research firm eMarketer reports that BIA/Kelsey projects spending on native advertising will grow from $1.6 billion in 2012 to $4.6 Before joining HubSpot, I was the editor of a tech news site that ran native advertising. billion in 2017. If you’re writing a blog post, don’t mention your company at all.

Advertisements 28

Advertisements Advertising Ad brokers Tips 28

Hubspot

JANUARY 21, 2011

eMarketer just released a comprehensive report on the state of social network advertising and the findings are pretty interesting. What I did find surprising was that social network ad spending is currently only 3% of total ad spending and that this number is only expected to grow to 6% in 2012. Connect with HubSpot :

Social Networks 28

Social Networks Mobile Advertising Burn Rate Emarketing 28

Hubspot

MARCH 15, 2012

The results of the Local Consumer Review Survey (2012) are in, and Search Engine Land pulled out some interesting pieces of data around the impact of online reviews on consumers' purchasing decisions. Additionally, eMarketer reports that 65% of users age 18-24 consider information on social networks when making a purchasing decision.

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Case Studies Case Study Paid Search Agency User-Generated Content 28

Hubspot

JULY 19, 2012

eMarketer reported on a study from the Association of National Advertisers showing the growth of social media adoption by US marketers since 2007. Fast forward to today, and a whopping 90% of US marketers claimed social media as part of their marketing strategy in 2012. Wait, no, that's decidedly not what it means.

Social Media 28

Social Media Media Analysis Network Marketing 28

Hubspot

JANUARY 5, 2012

2012 is officially here, and what better way to kick off the New Year than with some data porn? In its recent US Digital Media Usage report, eMarketer estimates how digital media usage will grow in 2012 in terms of the internet, mobile, social, video, and ecommerce. The Internet in 2012. Mobile in 2012. Tweet This!

Internet Marketing 28

Internet Marketing Statistics Emarketing eCommerce 28

Hubspot

APRIL 26, 2012

And eMarketer predicts there will be 1.43 billion worldwide social media users in 2012. Here's what comes up for HubSpot , for example: Notice all those orange call-outs? Those are some of HubSpot's social media accounts, and they appear in the top 10 results for a HubSpot query.

Social Media 28

Social Media Media Work Management Marketing Management 28

Hubspot

JUNE 9, 2016

3) The proportion of online adults who use Instagram and Pinterest has doubled since Pew Research Center first started tracking social media platform adoption in 2012. 5) Between 2016 and 2020, eMarketer predicts Instagram will add 26.9 5) Between 2016 and 2020, eMarketer predicts Instagram will add 26.9 ( Source ). in the U.S.)

Stats 28

Stats Marketing & Strategy Emarketing Social Networks 28

Hubspot

JULY 24, 2013

in 2012, according to research published by eMarketer. According to eMarketer, 57% of people use Smartphones, 67% use PC’s, 75% use tablets, and 77% use TV’s while also using another device. billion from 2012 to 2013 according to Borrell Associates 2013 Local Advertising Outlook. goes to online advertising.

Paid Content 28

Paid Content Paid Search Agency Companies Media 28

Hubspot

MARCH 6, 2012

So to help prepare you, HubSpot and Who's Blogging What got in touch with 8 of the industry's best and brightest to get their take on some of the high-level issues social media marketers are facing. We asked them one question: What surprised you about social media in 2011, and how did it affect your planning for 2012?

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Social Media Media Social Networks Planning 28

Webbiquity

AUGUST 18, 2012

Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. eMarketer ). 70% of marketers plan to increase the number of different social platforms they use in 2012. Google+ is expected to reach 400 million users by the end of 2012.

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Paid Content Social Media Social Marketing Statistics 100

Hubspot

MARCH 29, 2012

As of February 2012, Pinterest had 10.4 If you’re not a B2C or product-oriented business – or you’re like HubSpot and your product is inbound marketing software -- it’s a stretch to find a use for Pinterest. Connect with HubSpot : million user s. minutes on Google+ in January. Image credit: Louis K.

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Social Networks Network Marketing Social Marketing Google 28

Marketing Insider Group

JULY 21, 2015

eMarketer ). eMarketer ). 445 different advertisers delivered more than a billion banner ads in 2012. Brand marketers will account for just 27 percent of online display ad spending by 2018, down from 31 percent in 2011. Forrester ). Mobile devices account for just 3 percent of advertising spending. DoubleClick ). DoubleClick ).

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Banners Doubleclick Banner Ads Mobile Advertising 100

Hubspot

DECEMBER 12, 2011

eMarketer recently released data that highlights the growth of each of these mobile devices in 2011 and into 2012. US smartphone users will increase from 90 million in 2011 to 107 million in 2012 , ereader users from 33 million to 46 million , and tablet users from 34 million to 55 million ( tweet this stat ).

Emarketing 28

Emarketing Mobile Advertising Mobile Marketing Content 28

Hubspot

MAY 10, 2012

In fact, eMarketer reports that 52% of US small businesses don't feel they are marketed to by other businesses effectively , while 46% feel they're being "sold" to instead of "spoken" to. At HubSpot, we update our LinkedIn company status 4 times a day, each time publishing either a new blog post, or a lead generation offer.

Social Networks 28

Social Networks Network Marketing Paid Content Social Marketing 28